Let’s talk for a minute about leads. We all get them, but it’s what we do with them that matters. How well are we following up on them? How well are we creating a relationship with them?
The reality is that the first time a lead come into our orbit, they may not have the confidence … Read More.
Finding Brand Blog
“If you don’t know where you’re going, any road will take you there.”
Photo Credit: tdlucas5000 via Flickr
is a lyric in George Harrison’s song, “Any Road”. While this certainly true in many aspects of our lives, nowhere is it more true than in business.
This is why, having a compellingly written Vision and Mission Statement is so … Read More.
If you missed my presentation on the 5 Days to Kickstart Your Consultancy Business, I’ve made it available for you here below. Enjoy!
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Hi there. I understand you’re thinking about or have just started a consultancy business. How exciting for you, this is the exact right moment for you to … Read More.
Do you have a consultancy business?
I know for a lot of consultants, while they are amazing at helping others identify what’s not working and fix it — it’s MUCH harder when it’s your own business. (OK – I know this from personal experience.) For some reason, when it’s our own business it suddenly gets a … Read More.
Brand books examples aren’t the easiest to find, but if you’re trying to write your own brand book — find them you must. I’ve been a long time collector of brand books examples since well before I started writing my book, Finding Brand: The Brand Book Tutorial, which shows elements from real brand books and … Read More.
Promotional Calendar Template Transcription
Hi, I’m Tisha Oehmen from Paradux Media Group, and I thought it might be something fun today to mix things up, if I did a Google hangout rather than just typing into the blog post. I wanted to talk specifically about a promotional marketing calendar and why it’s something that you should … Read More.
I often get asked, “What is a Brand Narrative”? And the answer is simply your brand story. It’s both the history of and the future focus for your business. All tied up in one tight strategy.
What is a brand narrative doing for my business?
Simply put, your brand narrative provides context to your team, continuity through your … Read More.