The Rogue River Café opened their doors in Medford on March 12th. We’ve enjoyed working and consulting the Lee and Anne on the Rogue River Lodge Restaurant as well as the Rogue River Café over the last year.
In preparation to Grand Opening week, was planned television story with one of the local networks (KTVL). Wanting a couple days of service under their belts the news story was aired on Tuesday evening and the general press release being sent out on Wednesday.
The key with any press release is not just get it in the right hands but also to make their job easy by providing all the pertinent information as well as some quotes, so if they don’t have the time or resources it can go pretty much straight to print.
You’d be surprised to find out how many press releases go straight to print. You will see from the press release that we wrote to the article that was written for the Mail Tribune paper, a lot of the press release was used.
Tisha has written some good blogs about press releases on her Finding Brand Blog that you can find here.
Two weeks after the Rogue River Café opening, the Mail Tribune came to write a good review. When looking for breakfast or lunch in Medford, check ‘em out. Whether it’s the Lodge or the Café you can always expect great food and exceptionally friendly service.