Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
How a Brand Style Guide Helps Build Your Company’s Image
For the third year in a row, Apple topped Interbrand’s annual list of best global brands, increasing its brand value by 43 percent to reach $170.276 billion. Apple owes much of its success to a marketing philosophy initially laid out by founding investor Mike Markkula, who emphasized a focus on core goals, maintaining a professional…
Facebook’s Pay To Play Model: It’s Time For Businesses To Re-Invest
Anyone who has managed a Facebook business page has seen the organic reach dwindle. As a matter of fact you don’t even have to be a business page admin to have seen this happen. As a Facebook user I see less and less of businesses that I like on Facebook on my timeline. That gets us…