I had lunch last week with a new friend and it was refreshing to have a conversation with someone who has the same values towards work, and clients. Matter of fact most of our conversation was on values and how it relates to charitable donations and purchasing patterns.
Values, like recently our local Humane Society was … Read More.
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Five Ways To Increase Your ‘Local’ Social Media Presence
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Beyond the Pond Blog
What Does Google+ Mean To The Local Business Owner
So you are a business owner, maybe a small brick and mortar store. Over the past year or so, you developed a business page on Facebook. You’ve invested time in posting and replying to posts, worked hard to built ‘Likes’ and done what’s necessary to develop a relationship and engage with your community on your … Read More.
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Beyond the Pond Blog
Let Us Not Forget What Social Media Is About
While many of us in the agency and media business write and try to come up with a calculation for a business’ ROI in social media let’s not forget the real benefits of social media and just how kind and generous people and businesses can be.
photo credit: mel_rowling
On social media day our business page posted … Read More.
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Beyond the Pond Blog
Social Media Experts Of All Kinds
photo credit: FindYourSearch I feel like a small rant…It seems that anyone with a Facebook page is a social media expert these days. I stumbled across a company that positions themselves as “Social Media Experts.” A post they made on Facebook was talking about if you are a business, it is important to set … Read More.
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Beyond the Pond Blog
Talking to No One
photo credit: © Photography By CalvinCropley
I’ll always be a softy for radio. I spent too many years in the industry for it not to be in my blood. I sometimes wish it would go away, it reminds me of that old football injury that makes it hard to move in the morning but you … Read More.
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Beyond the Pond Blog
3 Little Must Do’s for your Business Facebook Page
photo credit: jm3
It’s the simple things that always separate yourself from your competitors. Nothing is more evident of that fact than with Facebook. It’s not hard to tell the difference between businesses that do the homework before they jump in and those that just jump in for the sake of jumping in.
It’s not hard … Read More.
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Beyond the Pond Blog
Separation of Personal Page and Business Page Like Separation of Church and State
photo credit: kelp1966
A lot of us have Facebook personal pages as well as business pages. A pet peeve of mine is people who spend most of their time on their personal page talking about their business and sharing the links from their business and then ask me to ‘Like’ their business page. Why? You’re filling … Read More.