Social Media Experts Of All Kinds

photo credit: FindYourSearch I feel like a small rant…It seems that anyone with a Facebook page is a social media expert these days.  I stumbled across a company that positions themselves as “Social Media Experts.” A post they made on Facebook was talking about if you are a business, it is important to set up… Read More

The Groupon Effect

web design, website design, social media management, social media marketing, SEO, internet marketing, medford, grants pass, Oregon, advertising agency

While there is plenty of debate over Groupon, this blog is not going to be dealing with “does it train consumers to only buy things at 50% off,” but rather, to talk about one particular client that we have that    just recently did a Groupon and their results. While a lot of Groupons you… Read More

Your Brand is the Extra Mile

Photo Credit: kashyap_hc

You know those moments, where you intentionally choose to go the extra mile? Do something unexpected to ensure that your customer has an experience second to none? It’s in those moments that your brand begins to take flight and to transform from the expected into the memorable. Rather than waiting until the “mood strikes” why… Read More

Optimal Aging is Creating Buzz with Facebook and Twitter

web design, website design, social media management, social media marketing, SEO, internet marketing, medford, grants pass, Oregon, advertising agency

Anne Herrick is truly one the most dynamic and amazing women in Oregon and her company, Optimal Aging, sells nutritional supplement through network marketing for Orenda International. Get to know Anne and you’ll find a remarkable story of health lost and found thanks to the Orenda products. That makes sharing the great news about Orenda… Read More

Why Your Business Should be on Facebook

I was chatting with someone the other day whose experience on Facebook was that of a meat-market/single’s scene. She was (rightfully) mystified as to why her business (or any business for that matter) should be on Facebook. With that experience on Facebook, I can see why she was confused. The truth is, almost everyone is… Read More

Pay it Forward Day – a Smart Idea for Your Business

Did you know today is the 2nd Annual Pay it Forward Day? This is an idea that is spreading like wildfire on Facebook lately, with more than 175,000 people around the globe planning to “attend.” What is Pay it Forward Day, you ask? According to it’s founder: ‘Tis the Season! A random act of kindness… Read More

Online Guerrilla Tactics

Photo Credit 1banaan

I have to admit, as much as I work in social media and employ guerrilla tactics to spread messages in a community, I hadn’t adequately considered ways to utilize guerrilla tactics online to drive traffic to your website and business until recently. So having given it some thought (at long last) here are my top… Read More

Just Because it's a "Deal" You Shouldn't Always Buy

From time to time, we all get an amazing “deal” that comes across our desk from the media. And it’s tempting to throw $300-$500 dollars at something that we’re getting for 75% off or even 50% off. But in those moments, it’s critical that you remember what your strategy is, and why you pursue it…. Read More

Branding with Buzz

finding-brand-featured

Branding is about being memorable and creating buzz. There are lots of ways to do it, you just have to get creative. Here are some ideas to get you started: Why not work out a deal with a local coffee stand to hand out a discount card to your customers for their product? Better yet,… Read More

Unexpected Branding Opportunities

photo credit nardville

In any business there are the expected branding opportunities, television commercials, radio, signs in the store, and even employee shirts. But there are some unexpected branding opportunities that give you an opportunity to make your brand stand out. The first thing to consider is what your brand manifesto requires. Is it fun, innovative, brash, friendly, nice,… Read More