Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
Internet Marketing For Your Business
The most important reasons that your company should consider internet marketing is the chance to get discovered more often on major search engines. The vast majority of people who use these search engines like Google don’t scroll past the results on page one, which means that you should do everything in your power to get…
Content is King
In today’s world, many business owners are becoming cognizant of the fact that effective internet marketing services can help their companies remain on track to perpetual growth. However, many of these corporate leaders possess little knowledge regarding which steps should be implemented to help their companies excel in the online world. If this is your…
The Ad Agency of the Future
Navigating through all of the modern tools and data marketing options can be confusing. While technology has introduced several new ways to measure results, some of which are widely available, constant changes make it difficult for the average business owner to use them. Being able to take advantage of modern technology isn’t just a necessity,…
Reasons Why Live Streaming Should be Part of Your Businesses’ Social Strategy
Social media marketing is coming up short, based on new studies on consumer decision-making patterns. People are less influenced by social media advertising than TV or print ads and new techniques for displaying information on social media is making it harder for businesses to reach fans. Viewership numbers are becoming less important than driving the…
How do you get an Instagram sponsored ad?
Getting Instagram sponsored ads for building your online persona is a simple click away. The social media giant has implemented ad solution platforms that gives everyone access to its 400 million strong community. You’re going to be able to drive your messages and raise awareness about your products and surfaces. Instagram Considering it didn’t exist…
Why Using Content Marketing Makes Sense
Content marketing is a method by which promotional advertising is packaged within informative and educational content to provide a solution to readers needs without using what might be seen as an effective sales pitch. Content Marketing is the process of communicating with your readers and prospects without necessarily selling. It is non-interference promoting. What makes…
Why Consider a Digital Marketing Agency?
A lot of people have waxed lyrical about the digital marketing industry and how the work carried out by a digital marketing agency translates on the internet. For many years, we at Paradux Media Group, have watched as the power of digital has continuously grown in stature via technologies and gadgets for example compact discs,…
What is Marketing?
Marketing, for many in the business field, is not a new concept. It is done to promote sales in the company and gain new customers, as well as keeping the old ones you already have. To be successful, you constantly need to keep a flow of those customers who are going to be interested in…
Facebook Retargeting Digital Marketing
Is your business utilizing “remarketing” tools as part of your marketing plan? This method is also referred to as, retargeting, “it is a form of online targeted advertising by which online advertising is targeted to consumers based on their previous Internet actions, in situations where these actions did not result in a sale or conversion.”…
How to Write Emails That Will be Read
One of the most common forms of communication we use today is email. In fact, it’s not unusual for people to have more than a hundred emails land in their inbox in a single day. It’s overwhelming. It’s also easy to get ignored. If you’re finding that people aren’t opening or reading your emails, there…
5 Ways You Can Increase Your Local Brand Awareness
Advertising has become one of the most used ways of attracting customers to encourage high sales. This is because, without advertising and letting the public know about your brand better will eventually cause low volumes of sales triggered by sparse buyers turn out. It will all depend on how you present your brand that will…
Why Hire an Email Marketing Agency?
Before considering whether or not you need an email marketing agency, let’s first take a look at what they do. In simplest terms, email marketing happens whenever a company sends out a commercial message via email. These messages are requests for business, sales letters, solicitations, or just advertisements. The idea is that they’re using email…
Why Blog?
Blogging can mean a variety of things to a variety of people for a range of reasons. Blogging is not just meant for business people, but also for ordinary people like yourselves. Blogging is important to express your business, and carries many benefits. Attract an audience to your blog When you blog, you can reach a…
Social Media Newsjacking – The Next Level of Brand Marketing?
The term Newsjacking may sound as if you are hijacking the news, but the truth is that it can take your search engine optimization strategy far away from confinement in isolation. Newsjacking is a way to grab a reader’s attention by using a news story in order to fuel your own advertisement or story. Here…
10 Marketing Habits Killing Your Budget
When it comes to marketing it’s pretty easy to make a mistake. There are many different marketing strategies you can use and not all of them are good. The bad ones really kill your budget and so here are 10 habits you need to avoid. 1. Spam No one likes spam and it doesn’t work.…
Three of the Most Important Web Site Design Factors
One of the most effective Internet marketing strategies is also one of the most basic: custom website design. Think about it. The number one way that customers and potential customers find goods and services are through the internet, which means that it’s crucial for them to find your website. Once users are on your page,…
What Is Inbound Marketing and Why Should You Care?
What is Inbound Marketing? Inbound Marketing is a phrase that has been on the periphery of every business since the boom of the online marketplace. With 80% of Australians now with internet access, by implementing cost effective online marketing strategies, you can bring people to you in their droves. This chart shows the Breakdown of…
Social media marketing trends for 2013
Social media is changing and growing to match the trends of new technology and New social networks are being created constantly. If you think that social media is necessary for you and your business, then it is important to follow the latest trends. Here are the latest trends of social media marketing for 2013. Now…
Top 10 Tips On Making Effective Online Advertising Banners
Online advertisement is speedily becoming the core advertising platform for all types of businesses. There was a study conducted that the income from online advertising will grow by about 40 percent until 2015. And within the next 2 years, online advertisement could soon dominate all other kinds of promotion. But, because of this not anymore…
Launching a New Business: Unique Ways to Announce Your New Venture
After months of planning and preparation, you’re ready to launch your new business and make your new business announcement. Now you need to focus on bringing in customers and developing a loyal foundation. That’s easier said than done. Is print advertising worth the money? Will online advertising bring in enough local customers? With seemingly endless…