What do you get when you top one layer of pepperoni with another layer of pepperoni? You’ve entered the pepperoni zone. This Pepperoni Zone commercial was developed to leverage the Double Pepperoni campaign that Papa John’s National was running in March.
Dave Hoppe Business Card Design
Business card design should be about more than just putting the relevant contact information together on a card. While it’s true that business cards represent the standard method for providing your contact information to friends, acquaintances, supporters and donors, business card design can — and should be about a lot more than that.
A Candidate’s Business Card … Read More.
Brenner’s Friends and Family
We live in a visual society, and with the heat turned during the holiday season for retail businesses they tend to want to become more visual. Direct mail discounts is one way, having a customer appreciation day and offering special discounts to current customers is another way.
Both can be effective tools. In Brenner’s Furniture’s case … Read More.
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Brenners Furniture
Chat Cat Holiday Postcards
Holiday offers – they are the staple of a successful retail store. If you have an existing customer list, it’s a great idea to consider sending them a direct mail piece to invite them back into your store. That’s exactly what Chat Cat did this month with a postcard that designed to remind prior customers … Read More.
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Chat Cat
Keywords for Your Brand’s Position
With your Brand’s history complete for the brand book, it’s time to start distilling the keywords for your brand. If you haven’t done this exercise yet, a Word Cloud is an excellent way to tease them out.
Identify Keywords for the Brand Book
Copy the text you wrote for the brand book on the history of your … Read More.
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Finding Brand Blog



