While many of us in the agency and media business write and try to come up with a calculation for a business’ ROI in social media let’s not forget the real benefits of social media and just how kind and generous people and businesses can be.
photo credit: mel_rowling
On social media day our business page posted … Read More.
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Let Us Not Forget What Social Media Is About
So What’s Your Social Media Strategy?
So what’s your social media strategy? I’m sure that when it comes to most marketing endeavors that you attach some strategy to it. Have you done that for social media? No I’m not talking about an ROI, I’m talking strategy.
What is the base for your social media, Facebook? Twitter? Is location based social media like … Read More.
Tagged Advertising, advertsing, community, engagement, facebook, foursquare, marketing, media, posts, ROI, Social Media, Strategy, twitter Leave a Comment
Where is Your Audience?
So as a small business owner where is your audience today? There was a time years ago when you could buy a ad in the Saturday local paper and get a decent ROI. If you weren’t a fan of print, and were looking to build some Top of Mind Awareness (TOMA) you could reach out … Read More.
Practice Patience
For local business owners the three key words to opening or running a business has been location, location, location. In today’s economic and marketing environment the new three keys to success are patience, patience, patience. From an economic stand point we’ve been in a cycle where disposable income just doesn’t exist like it did a … Read More.
Tagged brand, business owner, community, consumers, disposable income, fan base, fragment, grass roots, keys to success, keywords, local businesses, location, marketing, marketing environment, media, media pool, patience, Promotions, relationship, ROI, running a business, Social Media, traditional media Leave a Comment
Social Media why we made the choice to do what we did. By a small ad agency
We do believe that Social Media has radically altered advertising. We believe that social media can actually level the playing field between Madison Avenue and local business owners. It’s not a fad, the landscape of social media has changed dramatically over the past 3 years, and what we see today will dramatically change 3 years … Read More.
Tagged Advertising, advertising agency, brian solis, budget, business owner, change, consumers, customer, customers, decisions, economy, efficiency, fad, landscape, large corporations, mantra, marketing, media, media expert, mitch kapor, ROI, Service, small business, Social Media, traditional media, venue 1 Comment
