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Celebrity Product Endorsements: Why They Succeed When Others Fall Flat

LeBron for Nike, Hayden Panettiere for Neutrogena, and Jennifer Hudson for Weight Watchers are all obvious celebrity endorsement choices, but some come as a bit more of a surprise. It might be the last person you would have guessed to endorse the product, and sometimes the incongruity fails miserably. But what about those few times … Read More.


Dave Hoppe for DA – Kristin Prince Testimonial Radio Commercial

Being a Prosecutor isn’t an easy job. But when you’re a victim, having a hero makes it getting through the tough stuff easier. Kristin Prince was just such a victim and she found her “hero” in Dave Hoppe. Her story is moving and her conviction compelling. Who better to share why Dave Hoppe should be … Read More.


NewAge Natural & Organic Carpet & Upholstery Cleaning Website

NewAge Natural & Organic Carpet & Upholstery Cleaning needed a new website, and what the owner wanted was quite similar to what many owner/operators want — a web design that allows them to make timely updates. It was also important that this web design reflect the integrated nature of our world and nontoxic carpet and … Read More.