Top brand expert Tisha Oehmen was recently named one of the Top Global Brand Experts for 2015. Tisha’s company, Paradux Media Group, is a full-service marketing agency that specializes in branding and messaging, specifically concentrating on social media networks.
Tisha is part of the new generation of global brand experts that are teaching companies how to craft their message in specific ways. Crafting and leveraging brands through not only traditional media but online media as well. Her entrepreneurship in the new frontier of digital advertising is helping companies to enter into and exploit the digital marketing frontier.
Background
Ms. Oehmen graduated from the University of Oregon where she received a BA in Political Science and later an MBA. She started her career in marketing at credit unions. She helped create various marketing campaigns for this industry to drive up banking loans and increase deposits.
She co-founded her own company, Paradux Media Group, in 2008 and has since been highly successful in conceiving, developing and implementing brands for a wide spectrum of clients. She has helped large and small companies market successfully using traditional and digital marketing techniques she has developed.
Paradux Offerings
Paradux offers a wide range of services to their clients. Ms. Oehmen brings her unique talents to bear in a number of areas:
- Web Development
- Brand Development
- Digital Online Marketing
- Advertising
- Graphic Design
- Social media planning and management
Web development and design leverages everything about the company into a visual representation of what they do and how they do it. This includes everything from paper to business cards.
The full-service feature of Paradux Media Group’s offerings revolves around proper branding. The brand development service, traditional marketing and their digital marketing, are the cornerstones of what Paradux does for clients. The thrust of their efforts is to make sure that every component down to the last detail of the company reflects their brand. The goal for the company is instantaneous awareness, consciously and subconsciously, in the consumer’s mind. The right image and consistency of that image is one of the keys to branding success.
Digital online marketing is what Paradux considers the most important aspect of their services. It is the key, they believe, to moving a company up to the next level. The importance of digital tools like WordPress, pay-per-click and search engine marketing comprise a large part of what the company does.
Paradux’s approach to media management and use blends all types of media exposure for a company together into one unified plan to exploit everything possible to promote a company’s brand.
Published Author
Tisha’s first book, “Finding Brand: The Brand Book Tutorial” in 2013. In it, she discusses in clear narrative how to craft your brand. She gives a step by step outline of what it takes to successfully create and implement a brand. Stakeholder buy-in and brand protection are key elements in her tutorial.
Her knack of communicating is evident throughout the book. Her keen understanding of how branding in the 21st century must work helps the reader to understand the importance of traditional media as well as the new digital media.
- Published: July 23, 2015
- Author: Paradux Media Group
- Blog: Marketing Intelligence Report, Paradux Media Group Newsroom: Company Insights
- Category:
- Tags: Branding, Design, Finding Brand: The Brand Book Tutorial, graphic design, graphic designer, marketing, Web design
- Comments:
Quacktastic Reviews:
Excellent team to work with! Mike and Tisha are fantastic at coming up with new ideas while staying true to my companies vision, values, and…
Operating a restaurant and bar is hard enough. It demands wearing many hats. Promotions and marketing is not one of them any longer since we…
Can not recommend this team enough. What started as a one-time website re-design has evolved into Paradux handling the vast majority of our marketing. Business…
We would not be able to run as smoothing, quickly, or efficiently if it was not for Paradux Media Group. Tisha and team is hands…
Recently, I had the opportunity to work with Paradux Media on a website build, and I just couldn’t have been happier with the process and…
Mike and his team are well known within the region and marketing community as an insightful industry leader. If you are looking for a Marketing…
Paradux Media is a very professional group, and they know what they’re doing. Whether they are placing buys for clients, or producing high-quality TV spots,…
Paradux helped build my business in all capacities. Without them, I would never have had the resources and ability to get so much accomplished –…
Mike, Tisha, and the team can build you anything you want for your company or small business. Very knowledgeable and easy to work with. They…
As a long-time client of Paradux, I can confidently say that their creative team is one of the best in the business. They consistently produce…