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Marketing Channel: Investor Relations

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Investor Relations Marketing Channel

Channel Details

  • Channel Group: Digital, Email, Print, and Public Relations
  • Channel Function: Brand Awareness, Brand Reinforcement, Customer Engagement, Customer Retention, Digital, Marketing, and Service
  • Channel Type: Scaleable
  • Relative Cost: Low

Channel Scores

Scale of 1-5 (5 is high)
     

  • Brand Score: 2
  • Customer Score: 2
  • Function Score: 2
  • Channel Score: 4