Content Marketing

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Does Your Business Need a Blog?

If you’re running a traditional (offline) business then you might think that a blog is not something you necessarily need. And I can’t blame you … it’s a natural opinion to have. Unfortunately, you are wrong. Well, actually you don’t really NEED anything to run your business, so to speak, but there are some serious… Read More

we were wondering

E-Mail Newsletters That You Want to Get Read

Having a mailing list is a highly valuable asset and something that you can use to make a huge amount of money and to promote your business and your products to a large number of people. If you want to make money from an e-book for instance, or from a course that you are going… Read More

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A Few Things To Take From 2011

Social Media can Change the World: We’re starting to see that social media really can change the world.  The Egyptian uprising was accelerated by social media and posting on Facebook and Twitter… We have also seen and felt how social media can create a new economy, books speaking engagements, in essence a new business category.  2011… Read More

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Marketing From The Theory of Moderation

People are always looking for that easy diet, and similarly, small business owners are always looking for that magic marketing pill, the ONE thing they can do that will help solve all their marketing woes. For the business owners, sadly there is no magic marketing pill, bean or bullet. Aristotle had a theory on living… Read More

advertising agency, web design, website, web site, SEO, social media management, social media marketing, medford, grants pass, oregon, brand, branding

What’s Your Email Address Saying About Your Brand?

Take a quick moment and look at the email address you hand out to your customers and clients. Does it end in any of the following? @yahoo.com @live.com @msn.com @gmail.com @hotmail.com @aol.com @mac.com If the answer is yes, then it’s time to think about the subtle message you’re sending every time you give out your… Read More

Email Newsletters – Powerful Communication Tools

Great marketing is about layering. It’s about creating many different channels of communication that all support each other and build on each other. We’ve previously talked about using traditional media to augment your social media efforts, but how many of you use an email blast-newsletter to communicate with customers and potential customers? If the answer… Read More

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Online Guerrilla Tactics

I have to admit, as much as I work in social media and employ guerrilla tactics to spread messages in a community, I hadn’t adequately considered ways to utilize guerrilla tactics online to drive traffic to your website and business until recently. So having given it some thought (at long last) here are my top… Read More