First off, happy St. Patrick’s Day! We hope you’re all enjoying the annual “wearin’ o’ the GREEN.” As you can guess, we take our green seriously and are all ducked out today in our greens.
While it may not be the pot at the end of the rainbow, we were excited to see that in March, we surpassed 1,200 blog posts on our website.
When Mike and Tisha started blogging, they never imagined that ParaduxMedia.com could be host to 50 blog posts, much less 1,200 blog posts. They struggled, just as we know a lot of our readers do, with simply getting one blog post written. Then another, and another. Setting a blog publishing schedule and sticking to it.
Break it down — if you committed to blogging just once a week (at least 300 words for each blog), you would have more than 100 blog posts after two years. That’s more than 100 opportunities to have your website found for 100 different keywords. Blogging is a great way to not only share your story, but help your search results.
The reason that is critically important, is that each blog post represents one concise page of information that you can optimize for a specific keyword. And the more blog posts you have, the more blog posts you can optimize for a keyword. And the more keywords you use well, the more likely it is that you can get your website to rank in search engine results.
After all, you really don’t care if someone lands on a blog or on your home page — you want them to come to your website. Once you’ve got them there, that’s your opportunity to get them click another page to learn a little more about you and begin building a relationship with you over time.
If you have the luck of the Irish (or just a well-crafted website strategy), you might even get them to join your email list. All because you started blogging, on a set schedule, every single week.
- Published: March 17, 2015
- Author: Tisha Oehmen
- Blog: Paradux Media Group Newsroom: Company Insights
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Quacktastic Reviews:
Excellent team to work with! Mike and Tisha are fantastic at coming up with new ideas while staying true to my companies vision, values, and…
Operating a restaurant and bar is hard enough. It demands wearing many hats. Promotions and marketing is not one of them any longer since we…
Can not recommend this team enough. What started as a one-time website re-design has evolved into Paradux handling the vast majority of our marketing. Business…
We would not be able to run as smoothing, quickly, or efficiently if it was not for Paradux Media Group. Tisha and team is hands…
Recently, I had the opportunity to work with Paradux Media on a website build, and I just couldn’t have been happier with the process and…
Mike and his team are well known within the region and marketing community as an insightful industry leader. If you are looking for a Marketing…
Paradux Media is a very professional group, and they know what they’re doing. Whether they are placing buys for clients, or producing high-quality TV spots,…
Paradux helped build my business in all capacities. Without them, I would never have had the resources and ability to get so much accomplished –…
Mike, Tisha, and the team can build you anything you want for your company or small business. Very knowledgeable and easy to work with. They…
As a long-time client of Paradux, I can confidently say that their creative team is one of the best in the business. They consistently produce…