Having worked with Mike for years designing effective radio marketing campaigns, I was confident putting his knowledge to work combining our traditional media and social media into one integrated package. Paradux Media works creatively with our limited marketing budget to target the greatest number of likely customers, instead of simply reaching the most people. Facebook and Twitter are a perfect fit for reaching out to our customers, but we were a little intimidated with having to muddle through a rather public learning experience. With the support of Paradux Media, we are able to manage our social media effectively while keeping room in the budget for a radio and print aspect of our overall marketing plan. Marketing education is another reason we use Paradux Media. We can bounce promotional ideas out to them, and have those ideas refined in ways that add to our bottom line and promote our image with little, or even better, no cost.