Twitter Rules, Let’s Not and Say We Did!

I don’t get bothered that much about twitter. Businesses try and I give them credit for that. You don’t have to follow them. We do have lists, use them....

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Twitter Over Capacity

photo credit: digitpedia

Why must we attach so many rules and expectations to what we do? Every day people seem to install new rules of how we should tweet.  If we all followed the same rules and tweeted the same way how boring would that be?  Isn’t the boredom from traditional media what helped create and drive us to social media?

Having rules and expecting every business to tweet the same way is a lot like the major television networks airing nothing but Law and Orders, CSI’s,  bad un-reality programming, and idol dancing, oh wait, they do now and how is that working for you and them?

Experts complain that you have too many links, that you have too many personal conversations, you #FF too much, you are just noise, you are not authentic.  Learning the language, how to communicate in 140 characters isn’t enough, or is this more about some kind of exclusive club?

Tweeters seem to be a little more pretentious than users of other forms of social media.  It seems to create more so called “social media experts” than other mediums.  With how fast social media changes I believe there are experiences, not experts.

I don’t get bothered that much about twitter.  Businesses try and I give them credit for that.  You don’t have to follow them.  We do have lists, use them.  I do not spend much time viewing my twitter stream; hard to get the good nuggets out of the clutter, but it is what it is.  I get more agitated by how businesses misuse Facebook than I do twitter; Facebook is much more cut and dry.

Let people and businesses be what they want to be and lets stop trying to box everything in to following all these rules that will basically make every tweet the same…

What are your thoughts to how businesses and people use twitter, or in an over thinking way does having no rules constitute as a rule?



Mike Frey

Prior to co-founding Paradux Media Group Mike spent more than 15 years in the world of marketing and advertising. During that time working with hundreds of locally owned businesses he developed an appreciation for minimizing client’s dollars while maximizing tangible results for those clients.

His unique approach to buying media does not follow convention, but it does yield results that exceed those experienced by the more traditional methods. His goal is to provide only the assistance a client needs – and no more, thus minimizing unnecessary cost to the client

Mike is a talented and prolific script writer, ensuring that the client’s brand position is portrayed in a unique and attention grabbing manner. He specializes in story-arcs which evolve both the understanding of the clients’ brand as well as the capture and engage customers’ attention over time.

Mike learned marketing and advertising the hard way — selling it for a living. He was mentored by some of the brightest media, marketing, and advertising minds in the business and was extraordinarily successful in his endeavors. His clients universally agree that he brings a practicality to the business, appreciating their needs while offering options that will allow them to leverage their marketing investment into the future.

Reader Interactions


  1. Brent Heyman says

    Thanks for adding this article was a fantastic read, I hope to be back someday to catch much more of your postings.

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