Marketers looking to jump start their businesses have a fiscally sound new tactic. Kickstarter.com is leading the surge in crowdfunding, which enables everyday people to support projects big and small in exchange for a predetermined incentive. If you have a great idea, Kickstarter and platforms like it offer the easiest way to raise capital without… Read More
Mobile
Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
How Well Designed Websites Improve Search Rankings: Three Tips
Did you know that about 40% of online users will abandon a page if it takes longer than three seconds to load? This percentage only increases as the wait time increases. It’s no secret that great, responsive web design can have a big impact on how successful your website is. It can affect everything from… Read More
Three Things the Best Custom Website Designers Should Have
An older website could seriously hurt your business’s credibility. Roughly 85% of American consumers shop for services and products via a search engine, which means that they’re going to see your website at some point. If you want to make sure that you’re ready for them with open virtual arms, it’s time to hire the… Read More
Market Research: 5 Facts Clients Need To Know
Thinking of getting into market research? Jobs aren’t easy to come by, and you’ll need to have a head start at the interview. It helps to think through your early market research projects and consider what your clients will ask of you. If you haven’t done any freelance market research work, here are five typical… Read More
If Your Nonprofit Isn’t Marketing Through Mobile, You’re Missing Out
Are nonprofits paying attention to the mobile marketing explosion around them? There is a golden opportunity awaiting traditional nonprofits for fundraising, social sharing of campaigns, charitable impact and more. Going Mobile More than half of all Americans are carrying smartphones in their pockets, and a majority of them are using these devices to search, shop,… Read More
Social media marketing trends for 2013
Social media is changing and growing to match the trends of new technology and New social networks are being created constantly. If you think that social media is necessary for you and your business, then it is important to follow the latest trends. Here are the latest trends of social media marketing for 2013. Now… Read More
Is it Time to Hire an Outsider Internet Marketing Firm?
Did you know that, according to Google, at least 88% of people searching for local businesses on their smartphones call, or stop in, less than a day later? The importance of internet marketing can no longer be ignored. Whether on desktop PCs, laptops, or mobile devices, it is clear. A staggering number of people seek… Read More
Strategies for Jumpstarting Productivity — 4 Tips
Whether you’re coding websites, writing content or selling advertisement, time seems to slip away before that to-do list is kaput. With so many distractions (social media, Netflix, Reddit.com), it’s no wonder workers struggle to stay focused. A Gallup study found that employees with access to a desktop computer, paper document, mobile device and desk phone… Read More
Tips for Using Evernote in Marketing
You know how it goes, you find a great article online that has a great fact or tidbit in it. Later that week (or month) you are talking about just that article with a colleague and you want to send them the article…but here’s the rub. You have to find that article again. With so… Read More
Small Business Marketing Expenses & Planning
Every small business markets its products or services from the sole proprietor or freelancer, to the emerging corporation with fewer than 500 employees. The percentage of funds you allocate to marketing can vary, with some enterprises getting by on a shoestring budget while others may find that the their budgets are heavily tilted to getting… Read More
Local Search: SEO Google Local Business Search
The Importance of Local Search For Local Business A new study from Chitika shows that 43% of total Google search queries (both mobile and PC) are targeted to a local search. The study also shows 25% of Yahoo and Bing searches are local search. Two years ago, Google reported that 20% of all Google searches (on… Read More
How To Adapt To Facebook Algorithmic Changes To Brand Pages
Facebook Algorithmic Changes To Brand Pages: In September Facebook made changes to their algorithms, for the most part the changes were made will lessen the effectiveness that brand pages were getting for free and make them pay a little through promoted posts and sponsored ads. It’s only fair. Businesses and Brands that have utilized Facebook… Read More
How To Use Facebook Ads
Build ‘likes’ with Facebook Ads: Facebook comes down to the ‘haves’ and the ‘have nots’. The ‘haves’ are the brands/pages utilizing what’s available, and the ‘have nots’ are the pages that just post, look at Facebook as FREE, and don’t  invest anything other than time into Facebook — Facebook ads, no way, pay for Facebook…. Read More
Local Search Google Places Now Google Plus
Google Places is Now Google Plus: If you haven’t noticed Google has now moved Google Places pages to Google Plus Local pages. What does it mean to the local small business owner? At this time not much.  Although, aesthetically the landing page is much nicer, and if you’ve added pictures you can create a much more… Read More
Local Search SEO and Siri
The Importance of Local Search: While most in the tech industry have been watching the battle go on between Google and Facebook, Google launching Plus and Facebook talking about beginning a search engine of their own, under the radar comes Siri with possibly a huge advantage with local search. Can Siri and Yelp change the scope… Read More
How Will The No Track Button Affect Your Marketing Strategy
New initiatives have been announced to protect the privacy of online consumers. A “Do Not Track” button will be placed into web browsers to allow consumers to opt out of having companies keep track of their online data. When an Internet user searches the web, information about them is collected and used to generate ads… Read More
SEO: Small Businesses Medford Oregon
Why Local SEO For Medford Oregon Business Owners: So why is Search Engine Optimization (SEO) so important to a Medford Oregon business?  Well it begins with over 40% of consumers won’t shop at a business or brand if they can’t research you or find your business on-line.  Search Engine Optimization (SEO) allows not only… Read More
The Green Dragon of Twitter
For three years I carried a MacBook Air for business and travel. I loved it, the only issue was that I needed to run Microsoft Office software for my work with several clients. I was thrilled when I got the news a few years ago that I could run Office 2007 on a Mac with… Read More
Think Different! Build A Campaign
It’s a great time for small local businesses to “Think Differently” and create campaign messages and not immediate hit and run messages. The most remembered commercials:  Outside of Apples 1984 commercial,  the most remembered commercials, are campaigns, not commercials.  National companies and big boxes, think that way, they see the benefits of the campaign while the small… Read More
Real Estate Technology Forum
If you’re a realtor, join Ameri-title for three exciting breakout sessions on the most current trends in technology for real estate! Session I Go paperless with Cartavi & explore Google rankings with Victoria Stewart, RVAR/SOMLS. Session II Get the dish on the latest and greatest technology trends and learn ways to get control of your social media marketing with… Read More
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