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social-media-marketing

Social media marketing trends for 2013

Social media is changing and growing to match the trends of new technology and New social networks are being created constantly. If you think that social media is necessary for you and your business, then it is important to follow the latest trends. Here are the latest trends of social media marketing for 2013. Now… Read More

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Is it Time to Hire an Outsider Internet Marketing Firm?

Did you know that, according to Google, at least 88% of people searching for local businesses on their smartphones call, or stop in, less than a day later? The importance of internet marketing can no longer be ignored. Whether on desktop PCs, laptops, or mobile devices, it is clear. A staggering number of people seek… Read More

photo credit <a href="http://farm9.staticflickr.com/8142/7348035690_d483c5e3e0_o.jpg" target="_blank">Mikecogh</a>

Strategies for Jumpstarting Productivity — 4 Tips

Whether you’re coding websites, writing content or selling advertisement, time seems to slip away before that to-do list is kaput. With so many distractions (social media, Netflix, Reddit.com), it’s no wonder workers struggle to stay focused. A Gallup study found that employees with access to a desktop computer, paper document, mobile device and desk phone… Read More

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Tips for Using Evernote in Marketing

You know how it goes, you find a great article online that has a great fact or tidbit in it. Later that week (or month) you are talking about just that article with a colleague and you want to send them the article…but here’s the rub. You have to find that article again. With so… Read More

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Small Business Marketing Expenses & Planning

Every small business markets its products or services from the sole proprietor or freelancer, to the emerging corporation with fewer than 500 employees. The percentage of funds you allocate to marketing can vary, with some enterprises getting by on a shoestring budget while others may find that the their budgets are heavily tilted to getting… Read More

Local Search, SEO Local Search

Local Search: SEO Google Local Business Search

The Importance of Local Search For Local Business A new study from Chitika shows that 43% of total Google search queries (both mobile and PC) are targeted to a local search.  The study also shows 25% of Yahoo and Bing searches are local search. Two years ago, Google reported that 20% of all Google searches (on… Read More

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How To Adapt To Facebook Algorithmic Changes To Brand Pages

Facebook Algorithmic Changes To Brand Pages: In September Facebook made changes to their algorithms, for the most part the changes were made will lessen the effectiveness that brand pages were getting for free and make them pay a little through promoted posts and sponsored ads. It’s only fair.  Businesses and Brands that have utilized Facebook… Read More

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How To Use Facebook Ads

Build ‘likes’ with Facebook Ads: Facebook comes down to the ‘haves’ and the ‘have nots’. The ‘haves’ are the brands/pages utilizing what’s available, and the ‘have nots’ are the pages that just post, look at Facebook as FREE, and don’t  invest anything other than time into Facebook — Facebook ads, no way, pay for Facebook…. Read More

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Local Search Google Places Now Google Plus

Google Places is Now Google Plus: If you haven’t noticed Google has now moved Google Places pages to Google Plus Local pages.  What does it mean to the local small business owner?  At this time not much.  Although, aesthetically the landing page is much nicer, and if you’ve added pictures you can create a much more… Read More

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Local Search SEO and Siri

The Importance of Local Search: While most in the tech industry have been watching the battle go on between Google and Facebook, Google launching Plus and Facebook talking about beginning a search engine of their own, under the radar comes Siri with possibly a huge advantage with local search.  Can Siri and Yelp change the scope… Read More

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How Will The No Track Button Affect Your Marketing Strategy

New initiatives have been announced to protect the privacy of online consumers. A “Do Not Track” button will be placed into web browsers to allow consumers to opt out of having companies keep track of their online data. When an Internet user searches the web, information about them is collected and used to generate ads… Read More

photo credit Sean MacEntee via flickr

SEO: Small Businesses Medford Oregon

Why Local SEO For Medford Oregon Business Owners: So why is Search Engine Optimization (SEO) so important to a Medford Oregon business?  Well it begins with over 40% of consumers won’t shop at a business or brand if they can’t research you or find your business on-line.   Search Engine Optimization (SEO) allows not only… Read More