For three years I carried a MacBook Air for business and travel. I loved it, the only issue was that I needed to run Microsoft Office software for my work with several clients. I was thrilled when I got the news a few years ago that I could run Office 2007 on a Mac with… Read More
Mobile
Think Different! Build A Campaign
It’s a great time for small local businesses to “Think Differently” and create campaign messages and not immediate hit and run messages. The most remembered commercials: Outside of Apples 1984 commercial, the most remembered commercials, are campaigns, not commercials. National companies and big boxes, think that way, they see the benefits of the campaign while the small… Read More
Real Estate Technology Forum
If you’re a realtor, join Ameri-title for three exciting breakout sessions on the most current trends in technology for real estate! Session I Go paperless with Cartavi & explore Google rankings with Victoria Stewart, RVAR/SOMLS. Session II Get the dish on the latest and greatest technology trends and learn ways to get control of your social media marketing with… Read More
7 Small Business Marketing Predictions for 2012
While many things will happen in 2012 here are 7 that I think we’ll see and in some cases I really hope we’ll see. QR codes will be the “IT” thing. Which also means it will be the most “misused” item of 2012. Marketers will slap a QR code on anything and everything, if it has our… Read More
Online Retailer Ups the Stakes for Local Shops (sort of)
Last week, Amazon announced that it was introducing version 1.2.1 of their Price Check mobile app. The principle is simple, find out if you’re getting the best price while you’re out shopping. Simply scan the bar-code for the product in question, or enter the product in the search box and it will tell you what… Read More
What’s Your Email Address Saying About Your Brand?
Take a quick moment and look at the email address you hand out to your customers and clients. Does it end in any of the following? @yahoo.com @live.com @msn.com @gmail.com @hotmail.com @aol.com @mac.com If the answer is yes, then it’s time to think about the subtle message you’re sending every time you give out your… Read More
Marketing Endings and Beginnings
(or where we’ve been and where we’re going) Welcome to the very last day of 2010 — and what a year, decade it has been! Think back 10 years and try to remember what our world was like in 2000. We had happily “survived” Y2K intact. But that’s not to say our world was peaceful……. Read More
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