Blogging for business is subtly different than blogging just for pleasure. And while both *should* be enjoyable, the purposes are intensely different. In blogging for business, we find it is helpful to follow this checklist to make sure you are maximizing the time you are spending on your website. Dixie Nuñez joined me today to talk about questions she regularly gets asked about “how to get started blogging.”
- First things first, pick your keyword. Only one per blog post.
- Choose an interesting title — search the internet for a “blog topic generator” or use Hubspot’s.
- Write your blog post naturally, but try to keep your paragraphs short and use sub headings
- Once you’re done writing, go back through and replace all the “it” references with your actual keyword. You’re shooting for a keyword density level of between 3-5%.