Marketing Channel: Celebrity endorsements
Channel Details
- Channel Group: Advertising, Digital, Person, and Social
- Channel Function: Brand Awareness, Brand Reinforcement, Customer Acquisition, Digital, and Marketing
- Channel Type: Scaleable
- Relative Cost: High
Channel Scores
Scale of 1-5 (5 is high)
- Brand Score: 2
- Customer Score: 1
- Function Score: 1
- Channel Score: 4