Welcome to the treasure trove of “Miscellaneous Insights” at Paradux Media Group, where our musings take on an eclectic journey across various topics and reflections. In this dynamic space, we invite you to explore the unexpected, from industry insights that make you ponder to lighthearted thoughts that bring a smile to your face.

Our Miscellaneous Insights collection is a testament to the diverse and ever-curious nature of Paradux Media Group. We believe in the beauty of exploring beyond the conventional, delving into topics that spark curiosity, inspire creativity, and offer a unique perspective on the world of media and marketing.

From reflections on industry trends to the whimsical and unexpected, each entry in this collection is a little slice of the varied interests that define our dynamic team. We might share a behind-the-scenes glimpse of our creative process, offer reflections on the evolving media landscape, or simply share a moment of levity that brightens your day.

At Paradux, we embrace the idea that inspiration can be found in the most unexpected places. The Miscellaneous Insights collection serves as a canvas where we paint with the colors of diverse thoughts and observations. It’s a space where our team’s personalities shine through, and where you, our readers, get a closer look at the multifaceted tapestry that makes up Paradux Media Group.

Join us on this journey of discovery, where each entry is a unique brushstroke, contributing to the vibrant canvas of our Miscellaneous Insights. Whether you’re seeking industry reflections, creative inspiration, or a lighthearted moment, we invite you to indulge in the unexpected and find joy in the eclectic world of Paradux Media Group.

Why Google Search Optimization is Important for Your Website

How do you make your duck stand out from the rest of the flock? Getting noticed online is all about search engine optimization, or SEO. When we talk about SEO at Paradux Media Group, we’re really talking about how to get your website to the top of the search result pages on Google. But why…

Read More about Why Google Search Optimization is Important for Your Website

The Fascinating Dynamics of Strategic Product Placement

In the fiercely competitive world of retail, capturing consumers’ attention and enticing them to make purchases is a constant challenge. One powerful tool store owners have at their disposal is strategic product placement. By carefully positioning products and leveraging price promotions, you can create a domino effect that influences consumer behavior and drives sales. The…

Read More about The Fascinating Dynamics of Strategic Product Placement

What’s Wrong with SMART goals?

As we near the end of the year, most people are starting to think about setting goals.  Whether for themselves personally or their teams professionally, goals seem to be the way to begin a new cycle productively.  One of the biggest buzzwords out there is a SMART goal, but are they really as smart as…

Read More about What’s Wrong with SMART goals?

To Zoom or Not to Zoom? That is the Question.

As we near the one-year mark of living under pandemic protocols, one technology that has touched nearly every person is video conferencing.  Remote workers use it to connect to the team, sales representatives have mastered it to eliminate travel, students of all ages log in to attend classes, and singles are even dating with it.…

Read More about To Zoom or Not to Zoom? That is the Question.

What Really Makes Networking Effective

Networking.  The overwhelming majority of business leaders and owners flinch at the thought of it.  Another group gets really excited about it, but may not be achieving as much as they can from the process.  Regardless of where you fall on that spectrum, it’s important for all business leaders and owners to build professional networks…

Read More about What Really Makes Networking Effective

Content Marketing Strategy

An Effective Marketing Strategy for Small Businesses In the current digital marketing world, content marketing is among the most effective tools used for creating a connection with the target audience. Top business brands mainly rely on marketing agencies to revamp their marketing strategies to international standards and stay organized. Why Prefer Content Marketing Strategy? It…

Read More about Content Marketing Strategy

Prepare Now for Small Business Saturday 2016

Black Friday is hardly a day for small businesses. Sure, it can help them attract new customers. However, most of them instead look forward to Small Business Saturday 2016. We strongly urge you to participate this year on November 26 either as a seller or a buyer. This is your day! Now, Small Business Saturday…

Read More about Prepare Now for Small Business Saturday 2016

Put a Stake in the Ground – The Dabbling Duck

“It’s essential to have a point of view that puts a stake in the ground and breaks through the clutter.” – Lynn Power, ArnoldNYC

Read More about Put a Stake in the Ground – The Dabbling Duck

Marketing Stories – The Dabbling Duck

“Marketing is no longer about the stuff you make but the stories you tell.” – Seth Godin

Read More about Marketing Stories – The Dabbling Duck

Local Searches Lead to Store Visits – The Dabbling Duck

“Local Searches Lead 50% of Mobile Users to Visit Stores” Jessica Lee, Search Engine Watch

Read More about Local Searches Lead to Store Visits – The Dabbling Duck

Be What People Are Interested in – The Dabbling Duck

“We need to stop interrupting what people are interested in and be what people are interested in.” – Craig Davis, J. Walter Thompson

Read More about Be What People Are Interested in – The Dabbling Duck

Word of Mouth Marketing – The Dabbling Duck

“Word of mouth marketing has always been important. Today it’s more important than ever because of the power of the internet.” – Joe Pulizzi & Newt Barrett

Read More about Word of Mouth Marketing – The Dabbling Duck

The Dabbling Duck

Nothing influences people more than a recommendation from a trusted friend. – Mark Zuckerberg

Read More about The Dabbling Duck

Great Blog – The Dabbling Duck

Don’t focus on having a great blog. Focus on producing a blog that’s great for your readers. – Brian Clark, Copyblogger

Read More about Great Blog – The Dabbling Duck

Don’t Skimp on Good HR Help

If you’ve got employees, there is NO substitute for great HR advice. Making sure you are following the letter of the law for your employees will keep you out of hot water down the line. Here are some things you might want to consider: If you’ve never done hiring before (or even if you have…

Read More about Don’t Skimp on Good HR Help

Tips for Creating a Relaxing Workspace

Personalizing your workspace can positively affect creativity, workflow, quality and production. Turn your office or work station into an adaptable and quiet space by focusing on controlled lighting, personal comfort and a visually appealing design. Color Palette Choices Incorporating inspiring and soothing colors into a workspace has a positive effect on productivity and stress relief.…

Read More about Tips for Creating a Relaxing Workspace

Your New Marketing Agency Located in Southern Oregon

Medford, Oregon is a beautiful city, the fourth largest in the State of Oregon. Medford is a city in Jackson County, Oregon, United States. Medford, Oregon is situated exactly between San Francisco, California, and Portland, Oregon on Highway I5. Because of its unique position and beautiful recreation, Medford Oregon is an ideal location for small…

Read More about Your New Marketing Agency Located in Southern Oregon

5 Signs Your Business Needs an Answering Service

Good customer service is crucial to the success of a business. Often the interactions customers have when calling your company for the first time create either a lasting good or a lasting bad first impression. Many small businesses start out by addressing all customer calls and concerns themselves, but overtime this may become too much…

Read More about 5 Signs Your Business Needs an Answering Service

The Effectiveness of Promotional Products

As technology changes, so do the ways in which people interact and gather information. Technology has always had a great impact on businesses both large and small, and those smaller organizations who don’t embrace new technological advances are often left in the dust. But even though popular tech advances, such as smartphones and cloud computing,…

Read More about The Effectiveness of Promotional Products

Vehicle Signage: Low Cost Marketing with a Large Audience

Marketing Savvy With all the cries about ‘advertising space’ and ‘copy’ and ‘design’, businesses have to hit the savvy button when it comes to marketing. There isn’t much that doesn’t cost a fortune. Advertise on social networks and it could cost you ‘per click’. You don’t even know how many clicks that might be. Escalating…

Read More about Vehicle Signage: Low Cost Marketing with a Large Audience