Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

10 Quotes On Branding

Let’s face it — branding is hard. And when I need a push, I turn to quotes to help me remember why branding is so important. These are quotes that inspire me. I’m sharing them with you in the hopes that one of them will ignite a spark for you and help you to stay dedicated…

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150th Finding Brand Post and a Big Announcement!

Can you believe it? This is the 150th post of the Finding Brand blog! What a ride it’s been. When I started the Finding Brand Blog, it was with the intention of demystifying marketing and branding. I think this blog has been successful in that endeavor. And throughout the years, you’ve shared with me what…

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Whois the Owner of Your Online Presence?

One of the most valuable assets your brand has is it’s online location, AKA domain name, URL, website address, or www. It’s the very identity of many businesses (amazon.com) and a critical cornerstone of more traditional brick and more stores. Yet, you would be stunned about the number of businesses that are not named the legal…

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CreateSpace vs. Lightning Source for Self-Publishing

If you’re self-publishing your “dead tree” book, you know how costly it can be to print copies. When you print a number of copies in advance, you run the risk of no one actually buying them. Having a lot of books on hand with no buyers will cost you money. An alternative is to print…

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Online Retailer Ups the Stakes for Local Shops (sort of)

Last week, Amazon announced that it was introducing version 1.2.1 of their Price Check mobile app. The principle is simple, find out if you’re getting the best price while you’re out shopping. Simply scan the bar-code for the product in question, or enter the product in the search box and it will tell you what…

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