Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
Want a Business Website That Makes Money?
In today’s digital age, a website is no longer optional for businesses—it’s necessary. However, simply having a website isn’t enough. To succeed online, your website needs to do more than exist; it should make money for your company. But how do you achieve this? The answer lies in optimizing your website for maximum profitability. Here…
The Name of the Game for 2021 Business Success is E-Commerce
Are you optimizing e-commerce sales in your business? In the first quarter of 2020, the percentage of total households in the U.S. that purchased at least one product online in the last 12 months leaped from 15% to nearly 35%. That 20% spread gained in only three months represents the total amount of growth during…
Pivoting to E-Commerce to Survive in the New Economy
In March 2020, the world we took for granted changed seemingly overnight. With a pandemic ramping up throughout the world, a national emergency was set in place that would restrict business hours, occupancy rates, and limit indoor business for the unforeseeable future. Americans everywhere took on varying levels of “stay-at-home” protocol that altered shopping and…
Marketing Guide to Capturing Online Sales this Cyber Monday
It’s no secret that the day after Thanksgiving is expected to be one of the biggest shopping days of the year. While many business owners know this, they haven’t recognized the fact that they can utilize online marketing strategies to optimize their sales. By participating in Cyber Monday, you’ll likely find that your company can…
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WordPress Tutorial: How to Add a Product to Jigoshop [VIDEO]
Selling products online is a great way to create an income — but you have to be able to add the products to the cart in order to expand your product set and make more money online. In this WordPress Tutorial video, we will demonstrate how to add a product to the JigoShop cart. JigoShop…
WordPress Tutorial: How to Add a Page [VIDEO]
Ever want to be able to add a page to your WordPress website? This video tutorial will teach you how to create that new page and get it published on your site. In it you’ll learn: How to create a brand new page How to set the title Where the content of the page goes…
Pro Tips for Launching an E-Commerce Site
Running your own e-commerce site sounds like a dream come true, but beware: 90 percent of all online businesses will fail, according to Venture Street. This is the same failure rate as brick-and-mortar marketplaces, demonstrating that even though the barrier to entry is much lower, there are still many challenges. Here are just a few…
Making the Most Out of Your E-Commerce Business
In recent years, many companies big and small realized the potential of electronic commerce (e-commerce) in increasing profit and enlarging the target market. Nowadays, nearly all businesses have some form of Internet presence: websites, social media pages, and online stores. Not all e-commerce businesses are successful, though. What constitutes online success, anyway? It’s one thing…
Five Similarities Between Retail And Online Stores Every Online Marketer Needs To Understand
In the modern information age, it seems as if anyone can start an online store. Everyone knows that if you want to sell cookies online, it doesn’t take very long to go from having no online presence to establishing a website fully capable of taking orders – heck, if it takes you longer than “overnight,”…