Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
How People Search the Internet
Understanding how people search on the internet will help you and your marketing agency create a website that your current and prospective customers find easily. While most searches will be a combination of those described here, understanding how people search for your business or the products or services you sell will give you the information…
Is it Time to Update Your Website?
If you’re asking this question, the answer inevitably is “Yes!” You’ve likely done something to revamp or reinvigorate your physical presence–from repainting the interior to updating the menu or installing new signage. To be effective, your online presence requires regular improvements, too. It may seem a bit more daunting to update your website, particularly if…
Optimize Your Website to Build Trust with Your Customers
87% of shoppers begin looking for a product with online searches. If your website isn’t coming up as an option when customers search for relevant products and services in your area, you are missing out on valuable sales. In marketing terms, we’re talking about search engine optimization or “SEO,” but really, it’s all about making…