Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 16 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

Have Interest In Pinterest It Could Be For You

So what’s the fastest growing social network?  If you didn’t say Pinterest you’re wrong.  So what is Pinterest you say?  Pinterest.com is a virtual pin board, where you collect and admire images found all over the web. It’s like a bulletin board, only you are pinning up web images, on an online board. You can pin whatever…

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B2B Branding Implications

Usually, when we talk about branding, we talk about B2C (business-to-consumer) companies and specific products, but we should also speak about B2B branding. If you’ve been following this blog for a long time, we believe all branding can favor every business, whether a product, service, B2C branding, or B2B branding. B2B Branding Makes Sense The…

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Top 10 Finding Brand Blog Posts in 2011

I always enjoy reading the “top posts” posts on other blogs, so I thought it might be interesting (and timely) to take a quick look at the top 10 most viewed posts on the Finding Brand Blog for 2011. So, without further ado — here they are.

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Looking Back: Key Takeaways from 2011

As we closed out 2011, several powerful themes stood out—both in the broader world and here at Paradux Media Group. Looking back, these takeaways provide a snapshot of a year marked by rapid change in marketing, technology, and community connections. They also reflect the ideas that helped guide our work as we moved into a…

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Online Retailer Ups the Stakes for Local Shops (sort of)

Last week, Amazon announced version 1.2.1 of its Price Check mobile app—an update that pushed the conversation around online retailer competition into an entirely new spotlight. The premise is simple: while shopping in a local store, you can scan a barcode or enter a product name into the app to find Amazon’s price. The twist?…

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Paradux Media Group Presents Social Media 101 in Medford

Announcing Social Media 101 Class in Medford Paradux Media Group announced its participation as a presenter at the Rogue Valley Business Resource Fair, held on October 22, 2011, in Medford, Oregon. As part of the event, Paradux Media Group presented a Social Media 101 class beginning at 9:30 a.m., focused on helping small business owners…

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Five Ways to Create Local Loyalty

Earning local loyalty today is harder than ever. With constant discounts, social deal sites, and a race to the lowest price, customers are often pulled toward whatever looks convenient in the moment. For local business owners who have invested years into serving their community, that shift can feel discouraging. But loyalty isn’t gone — it…

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Managing Your Website with WordPress: Regain Control and Strengthen Your Brand

Websites are an essential part of your business’s online presence. Yet, too many business owners share unsettling stories about being held hostage by their website service providers. Managing your website with WordPress can breathe a breath of fresh air into your website strategy. When Did Website Management Become So Difficult? It’s astonishing how often service…

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Is Social Media Platform Fragmentation Becoming a Reality in 2024?

In the ever-evolving world of social media, platform fragmentation has become more evident, shaping how people connect online. While Facebook, Instagram, and X (formerly Twitter) have long been the dominant players, new platforms like Threads, BlueSky, and Mastodon are emerging, offering alternatives that challenge the status quo. But does this growing array of choices attract…

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