Fine Tune Your Social Media Like Your Golf Game

Social Media is nothing more than communication. Certain individuals will always be naturally better and more talented than others at communicating. Social media, like life, offers several different forms of communication. It is essential to play in as many different forms as possible; some will be more suitable, and others will be more difficult to communicate with. It’s not much different than the game of golf. Golf is made up of three distinct different elements. There is how you perform from the tee box, iron, and short game. Each of these three aspects of golf requires a different skill set. Blogging can be a lot like your short game in golf; it requires imagination and creativity, but you also must have sound fundamentals and be committed when striking the ball. Tweeting is a lot like your iron play; with tweets, it’s about 140 characters, and using them the best way you can. When you have an iron in your hand, dialing into the correct yardage. While the yardage to the flag maybe 140 yards, the proper play might be 125 yards and have the ball released to the flag, just as using 140 characters in your tweets isn’t always the best play. Facebook is like standing on the tee box. “Grip it and rip it” is often said and can be good advice for Facebook posts. While swing fundamentals are involved with your driver, relaxing and letting it go is best. Hitting the fairway is the most critical swing thought on the tee, as staying true to who you are is most important with Facebook posts. It’s impossible to master the game of golf. We just all hope for some good shots, a few good holes, and a good round every now and then. Mastering social media, too, is pretty much impossible. Every post, tweet, or drive isn’t going to be a 300-yard drive down the middle, nor is every post, tweet, or shot going to result in the ball going in the hole. In golf, it’s about setting up your next shot, and with social media, most communications are about setting up your next post, tweet, or blog. Thinking about where you want to play your next shot helps you stay in the moment, focused, and consistent. So “tee it high and let it fly,” and most importantly, keep it in the fairway and have fun!