Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

Celebrity

Wondering if Celebrity Endorsements are Effective in Advertising?

With all the hype about Taylor Swift's recent presidential candidate endorsement, many people are wondering whether celebrity endorsements are effective. You don't have to look far to find someone famous...
Nostalgia Marketing

Why Nostalgia Marketing Works

Merriam-Webster defines nostalgia as "a wistful or excessively sentimental yearning for a return to or of some past period or irrecoverable condition." Nostalgia marketing taps into cherished memories and emotions...
Creative

How Creative Social Media Promotions Accelerate Your Brand Momentum

Social media is no longer just a digital playground; it is a critical operational engine for any business looking to realize its dreams of growth. While nearly every successful brand...
businesswoman thinking and plan business strategy

A Marketing Professional’s Guide to Kickstarter

Marketers looking to jump start their businesses have a fiscally sound new tactic. Kickstarter.com is leading the surge in crowdfunding, which enables everyday people to support projects big and small...
Beauty Salon Ads

How To Build Better Beauty Salon Ads

If you’re a salon owner or marketing decision-maker, you already know the truth: gorgeous work doesn’t automatically create a full calendar. You can have the best stylists, the cleanest space,...
The Groupon Effect

The Groupon Effect

While there is plenty of debate over Groupon, this blog will not deal with "Does it train consumers only to buy things at 50% off?" but instead talk about one...
Using Product Promotions to Extend Your Brand

Using Product Promotions to Extend Your Brand

Once you've established your brand position and even created a branding commercial or two -- it is inevitable that the next call you receive from your boss (or the CFO)...