Paradux Media Group Wins 2018 Silver Telly Award for “Revitalizing the Holly Theater”

Paradux Media Group earned a 2018 Silver Telly Award in the General – Fund Raising category for “Revitalizing the Holly Theater,” a video supporting efforts to restore one of Southern Oregon’s historic entertainment landmarks. Presented as part of the 39th Annual Telly Awards, the recognition celebrates excellence in video production created to inspire donations and financial support.

For Paradux Media Group, this award represents something that has always been central to our work: helping organizations tell stories that matter to the communities they serve. The Holly Theatre is more than a historic building. Its restoration represents an investment in Southern Oregon’s cultural heritage and the future of downtown Medford.

Silver Telly Award Recognizes Excellence in Fundraising Video

Fundraising presents a unique communication challenge. Organizations need to explain why a project matters, what support will accomplish, and why people should become involved. Facts and figures are important, but they rarely tell the entire story.

The Telly Awards’ General – Fund Raising category recognizes non-broadcast films and videos created to generate donations and other revenue.

“Revitalizing the Holly Theater” earned Silver recognition in this category, acknowledging the role compelling visual storytelling can play in helping organizations communicate their fundraising goals.

Helping Southern Oregon Reimagine the Holly Theatre

The historic Holly Theatre has long been part of Medford’s cultural landscape. Its restoration represents an opportunity to preserve an important piece of local history while creating a gathering place for future generations.

Projects of this scale require more than construction plans and financial commitments. They need community understanding, enthusiasm, and participation.

“Revitalizing the Holly Theater” was created to help communicate the significance of that effort. By focusing attention on the theatre and its potential, the video supported a broader conversation about preservation, community investment, and the role arts and entertainment play in a thriving downtown.

For fundraising organizations, that connection is essential. People are more likely to support a project when they understand not only what is being built or restored, but also what it will mean to the community.

Why Storytelling Matters in Community Fundraising

At Paradux Media Group, we believe effective marketing begins with people. That is especially true when the goal is encouraging a community to invest in something larger than any one individual or business.

Fundraising videos have the opportunity to make an organization’s mission more tangible. They can help audiences connect a financial request with a shared vision, creating understanding before asking for support.

For historic preservation projects, that means communicating both the importance of protecting the past and the possibilities that preservation creates for the future.

The Holly Theatre restoration effort offers a meaningful example of that connection. Preserving a historic landmark is also about preserving the experiences, memories, and sense of place that make a community distinctive.

Our approach to marketing and creative strategy reflects that belief. We work to connect an organization’s purpose with the people who can help move it forward, using storytelling that is clear, authentic, and grounded in real community needs.

Recognizing the Creative Team Behind the Video

The official Telly Awards recognition identifies two members of the Paradux Media production team:

• Mike Frey — Chief Executive Officer
• Kurt Dewitt — Media Producer

The Silver Telly Award recognizes their contribution to a video created to support an important Southern Oregon fundraising initiative.

For Paradux Media Group, recognition of this work reflects our longstanding commitment to helping local organizations communicate their stories in ways that build understanding and encourage community participation.

Part of Paradux Media Group’s 2018 Telly Awards Recognition

“Revitalizing the Holly Theater” was recognized during the 39th Annual Telly Awards, an international competition honoring excellence in television and video production.

The award was also featured in Paradux Media Group’s 2018 Telly Awards announcement, which celebrated the agency’s award-winning creative work.

Recognition in the Fund Raising category reinforces an important principle: successful video production is not simply about creating something visually appealing. It is about communicating a message that serves a meaningful purpose.

About the Telly Awards

Established in 1979, the Telly Awards recognize excellence in television and video production across advertising, branded content, documentary filmmaking, and other forms of visual storytelling.

The 39th Annual Telly Awards recognized outstanding creative work across a wide range of industries and communication objectives, including nonprofit fundraising and community-focused initiatives.

View the Official 2018 Silver Telly Award Recognition →