When design services are done right, everything about the way business approaches their customers and community should be embodied in the work.
Good design doesn’t just look nice — it has to be the visual representation of a brand. When design services are done right, everything about the way business approaches their customers and community should be embodied in the work. Graphic design includes items that appear both on paper: logos, brochures, business cards and letterhead, and digitally: website design and social media profiles. But design doesn’t stop there; it extends to ads, signage, and almost every external iteration of your business brand. Good design services need to be consistently on brand, while at the same time meeting the goals for each element. It's about creating a cohesive body of work, not iterative one-off elements. It's about keeping the broader goals in mind while working toward the short-term wins. It's about being strategic while executing quickly.
For Andretti Petroleum, we created a website and business cards that capture the speed and personality of their brand. For Wildlife Images our design services included not only a new website, but also brochures, a holiday mailer, and other POS collateral. For My Circle K design includes Kickback point of sale signage, in-store digital menu boards, floor to ceiling carwash signage, sale feathers, A-frame signs, website design, and video production. For Barrett Business Services, Portland, Eugene, and Medford, design is a set of printed collateral that shares the corporate brand, in a locally resonate way. For People's Bank, design services include counter cards, Facebook posts, newsletter layout, and business cards. While for the Resort at Eagle Point design looks like a website, magazine ads, wine label, and cart signage. And for countless clients, it’s a one-of-a-kind logo, ad, letterhead, business card, website or brochure that shares their story and evokes interest from their customers and potential customers.
If you're interested in learning what Paradux Media Group can do for you, contact us.