Paradux Media Group Wins 2026 People’s Telly Silver Award for Hunter Communications Commercial

Paradux Media Group earned a 2026 People’s Telly Silver Award in the General – Local TV category for Hunter Communications’ “Live or Streaming” television commercial. Presented as part of the 47th Annual Telly Awards, this recognition carries a distinction that makes it particularly meaningful: the winning entries are selected by the voting public.

While industry judges determine other Telly Awards, the People’s Telly allows audiences to recognize the creative work that resonates with them. For Paradux Media Group and Hunter Communications, this Silver Award represents recognition from the very people advertising is created to reach.

People’s Telly Award Recognizes Audience Favorites

The People’s Telly – General: Local TV category recognizes over-the-air television and cable commercials produced exclusively for local audiences. Unlike the competition’s traditional categories, People’s Telly entries are first shortlisted by industry judges before the public votes to determine Gold, Silver, and Bronze winners.

That process makes the People’s Telly different from other industry awards. Professional judges determine which entries advance, but the final recognition comes from viewers themselves.

Hunter Communications’ “Live or Streaming” commercial received the Silver Award in this category, earning recognition through public voting.

For a regional telecommunications provider, connecting with a local audience is especially important. Customers want to know that the businesses serving their communities understand their needs, communicate clearly, and recognize the role their services play in everyday life.

The People’s Telly recognition offers an additional perspective on the commercial’s creative success: its ability to earn the support of viewers beyond the judging panel.

Creating Advertising That Connects with Real People

At Paradux Media Group, we’ve always believed that marketing should begin with people, not demographics or formulas. Understanding what matters to an audience is the foundation of creating advertising that feels relevant, approachable, and worth remembering.

That philosophy is particularly important in local advertising, where businesses aren’t simply competing for attention. They’re building relationships with the communities they serve.

Hunter Communications’ “Live or Streaming” commercial approaches internet connectivity through a familiar part of modern life. Rather than relying exclusively on technical specifications, the commercial provides an opportunity to connect the company’s services with experiences viewers recognize.

Our approach to marketing and advertising strategy combines thoughtful brand positioning, creative storytelling, and practical execution to help businesses communicate in ways that resonate with the people they want to reach.

Being recognized through a public vote is especially meaningful because it reinforces something we believe deeply: the people experiencing the advertising ultimately matter most.

Celebrating the Creative Partnership Behind the Commercial

The award-winning commercial was entered by Paradux Media Group on behalf of Hunter Communications, with creative credits recognizing Maddox Visuals and Tyler Maddox.

Successful television advertising depends on collaboration among the client, the agency, and the creative professionals who bring the story to life. Each contributes a different perspective, helping shape a finished commercial that communicates the Brand message while engaging its intended audience.

The People’s Telly Silver Award celebrates that collaboration and the audience response to the completed production.

Five Telly Awards for Hunter Communications in 2026

The People’s Telly Silver Award was one of five honors earned by Hunter Communications’ “Live or Streaming” commercial at the 47th Annual Telly Awards.

The production also received a Gold Telly Award for Videography & Cinematography, a Silver Telly Award for Directing, a Silver Telly Award for Utilities & Telecom Advertising, and a Silver Telly Award for Use of Music.

Together, these recognitions celebrate different aspects of the commercial, from its cinematography and direction to its music, industry-specific advertising, and reception by the voting public.

Paradux Media Group received six Telly Awards in total for 2026, including a Silver Telly Award for the short-form documentary “Curtiss P-40 Warhawk”, produced for McCluskey Arms.

Read more about the agency’s achievements in Paradux Media Group’s 2026 Telly Awards announcement.

About the Telly Awards

Established in 1979, the Telly Awards recognize excellence in video and television production across all screens. The international competition receives more than 13,000 entries annually, with winners selected by a judging council of more than 250 industry professionals.

The 47th Annual Telly Awards celebrated the theme “Capture the Original,” recognizing creative work across television, advertising, branded content, documentary filmmaking, and digital media.

The People’s Telly adds a public voting component to the competition, allowing audiences to participate directly in recognizing outstanding creative work.

View the Official 2026 People’s Telly Silver Award Recognition →