After graduating from the University of Indianapolis with a BS in Communication, Jenn spent over 15 years working in radio where she did very normal things like meet Dolly Parton while dressed head to toe as a Christmas elf. When she wasn't running into country stars in the hall, she spent her time creating radio commercials for clients. It was here that Jenn honed her skills as a creative copywriter.

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Should You Still Be Using Email Marketing in 2026?

There may be ample marketing channels in 2026, but email marketing remains one of the best bangs for your buck. Email gives your brand direct access to your audience without worrying about ever-changing algorithms or the rising cost of PPC...
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How Does Web Design Affect SEO?

A well-designed website does more than just look pretty - it serves as the strategic engine that fuels your brand’s visibility, demand, and revenue. Many business owners believe that search engine optimization (SEO) is strictly about the words on the...
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How to Build a Sustainable Evergreen Content Marketing Strategy

Whether it’s St. Patrick’s Day, Labor Day, or Christmas, most businesses treat holiday content like a seasonal pop-up shop - it’s bright, it’s loud, and it disappears the moment the calendar turns. Relying solely on expiring content, though, is a...
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Why Integrating Social Media and SEO Is The Secret to Ranking

In the early days of digital marketing, social media and search engine optimization (SEO) were treated like distant cousins. They were definitely related, but they were living in entirely different worlds. One focused on engagement, while the other on visibility....
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