Paradux Media Group Blogs

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Photo Credit: Espen Sundve via Flickr

Are You PreQualifying Your Leads?

Photo Credit: Espen Sundve via Flickr
When you spend a little bit of time up front qualifying your leads, you know which leads have more potential, and you know which leads deserve more of your time and attention. When you know that, you can make better decisions about your most precious resource, your time.
67% of lost … Read More.

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Strategy is SO Important!

Remember the lyric, “If you don’t know where you’re going, any road will take you there.” from the George Harrison song “Any Road”? Well, it’s especially true in business.
But the cold-hard reality is that getting out of the day-to-day and into the strategy mode can be quite difficult. It takes discipline, and it takes dedication.
Photo credit: … Read More.

Photo credit: ICMA Photos via Flickr

Don’t Skimp on Good HR Help

Photo credit: ICMA Photos via Flickr
If you’ve got employees, there is NO substitute for great HR advice. Making sure you are following the letter of the law for your employees will keep you out of hot water down the line. Here are some things you might want to consider:

If you’ve never done hiring before (or … Read More.


Turning Leads into Clients

If you don’t feel confident in your ability to turn Leads into Clients. That’s a tough place to be and a really tough place to run a business from.The first place I’d suggest you evaluate, is whether or not your leads are GOOD leads for your products/services, or BAD leads.
If they are BAD leads, then … Read More.

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Free Business Mentoring – Limited Time!

Are you trying to make a difference in the world through your business?
Do you wish you had an expert person in your corner to whisper advice in your ear?
Do you wish you had that strategist to call on when you need some help?
What if you could get “real deal” business-building advice from industry experts AND … Read More.

photo credit H.Adam via Flickr

Are You Ready to Breakthrough in 2015?

photo credit H.Adam via Flickr
What’s your goal for 2015?

To breakthrough to 5 Figures?
6 Figures?
7 Figures?
or more?

If you want to position your business for a big breakthrough in 2015, NOW is the time to get started! There’s not a minute to lose! Do you know that a business with a solid brand can command a 9.45% PREMIUM * on all their … Read More.


What is this Opt In Thing Everyone’s Talking About?

An opt in is a gift you give someone for the “price” of them sharing  with you their email address. The goal of any opt in is to build up your email list and to increase the number of contacts you have, therefore the number of potentially qualified leads you have, and so on. Size … Read More.

A rose by any other name would smell as sweet

Considerations When Re-Naming Your Business

Name changes always such a hard thing to manage. There are the external considerations to weigh – customers/clients perceptions, the community’s perception, and what your competition is doing. And there are internal considerations to weigh – what message will the name of the business send internally, and how it affects the staff?
The piece that you … Read More.


Website Design: Art in code

Website design shouldn’t be seen boring, or just about code, it should be seen as any art form is seen; whether it be beautiful or awe inspiring. Innovative website design is truly something that shouldn’t be looked down upon. But revered and rejoiced.
As it goes, innovative website design can be one of the best forms … Read More.