Paradux Media Group Blogs

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WordPress Tutorial: How often should I add content?

Having a WordPress website makes it super-easy to add content to your site regularly. But did you know that there is a minimum frequency you need to be hitting in order to maximize your search engine results? Watch this video to learn more!

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Photo Credit: tdlucas5000 via Flickr

Let’s talk Vision and Mission for a Moment

“If you don’t know where you’re going, any road will take you there.”

Photo Credit: tdlucas5000 via Flickr
is a lyric in George Harrison’s song, “Any Road”. While this certainly true in many aspects of our lives, nowhere is it more true than in business.

This is why, having a compellingly written Vision and Mission Statement is so … Read More.


Creative Social Media Promotions

Social media has a lot of potential for any business. In fact, nearly every successful brand has used social media marketing to their advantage at some point. When your small business is first getting established on the Internet, it needs to have creative social media promotions that help set it apart from others in the … Read More.


Uses for a Competitive Landscape Map

It is always important to find a way to make your brand stand out among the competition. This means finding a unique niche market and appealing to it as much as possible. There are several methods available to help you find the right niche for your business, but one that has proven successful is the … Read More.


Marketing Strategies for Women

Marketing strategies for women are a little different than they are for men. Advertisers need to be aware of the differences in the way men and women think when they market their products or services. When marketing to men, most companies will provide direct statements and facts. Women, on the other hand, prefer to make … Read More.


WordPress Tutorial: Add a Custom Link to a Menu

There are  lot of reasons you might want to add a Custom Link into your main WordPress menu. It’s actually a pretty simple thing to do, once you know how of course. In this video, I’ll show you how.

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Choosing Your Target Audience   Paradux Media Group

Choosing Your Target Audience

If you missed my presentation on the 5 Days to Kickstart Your Consultancy Business, I’ve made it available for you here below. Enjoy!

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Video Transcript:
Hi there. I understand you’re thinking about or have just started a consultancy business. How exciting for you, this is the exact right moment for you to … Read More.


How to Announce a New Business on Facebook

Facebook provides one of the best ways to grow your business by spreading the word about your company quickly. Creating a Facebook page for your business is easy, getting people to like your page is the hard part. How can you announce your business on the social media giant? Use these tips to get started.
Tip … Read More.

Social Media Privacy and Advertising

Social Media Privacy and Advertising


Video Transcript
Hi there.  How are you today?
Hey, I wanted to take just a few minutes today to talk a little bit about a question I get asked a lot and that is, “How does social media privacy interact with advertising and where’s the line and what are my options?”  I thought it would be a … Read More.