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Do You Have a Website?

Paradux Media Group, a web design company in Medford, Grants Pass specializing in creating affordable websites that captures your unique identity and position.

Mike Frey/August 21, 2011/No Comments
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A website is important today, regardless of the size of your business.  The smaller your business, the more critical a website has become to reach customers in the Medford, Grants Pass area.  The good news, with today’s technology web designs have never been easier or more affordable.

Still over half of all businesses in the Medford, Grants Pass area still do not have a website.  For some Facebook has been used as a platform to act as a website, but do not make the mistake that it replaces a website.  It wasn’t long ago that a web design was costly, not just creating the website, but the monthly costs of hosting and making updates to a website.

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Adriano Gasparri

Today 22% of all active websites are designed on a WordPress platform.  Why WordPress for your web design?  With WordPress, you can create an attractive website design.  There are hundreds of web design themes to choose from, so it is easy to create a web design with your own unique identity, that reflects your brand and your business in the Medford, Grants Pass area.

Making updates and changes to your with a WordPress website is a breeze, it can be done in a matter of minutes.  In today’s ‘social media world’ of instant news and updates it’s important for your website reflects the sign of the times in the Medford, Grants Pass area.  A WordPress web design eliminates the call to the IT person that is going to cost you $75 an hour to make a change to your website.

Hosting is your website is a breeze.  You have several options regarding hosting.  It can be as little as $5 a month through GoDaddy if you choose.  It is self-hosting, you are in charge of updating the plug-ins and security to your website, but that’s easier than you think.  If that seems over your head, website hosting packages that will do everything for you generally start out at the $50/month range.

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Photo credit webtreats

A website is your hub. Doesn’t matter if Google+ makes a huge impact in Medford and Grants Pass with your customers, Facebook already has, and it is not going to stop there. Every day there are changes with Google searches, Twitter, Facebook, Foursquare, Google+ and plenty more we haven’t heard of are going to become big players in the next few years and those that will fizzle out. Either way social media platforms are most effectively used with a web design that ties it all together.

The recent economy has had a tremendous effect on creating a lot of small home businesses in the Medford, Grants Pass market.  It is more important for those businesses to make a splash and presence with their website.  It adds credibility to who you are and what you do.  No matter your knowledge with internet marketing and web design, you cannot let your competitors gain a huge advantage over you by not having a website.

You have worked too hard for your business and your dream.  Today’s web designs give the power to you, and if you choose not to deal with the updates and changes to your web site it is a lot more affordable to have somebody make the website changes and updates for you, than to write code like in the old days..

The world is moving quickly today, so is the Rogue Valley and while internet marketing and your website is not a call-to-action campaign it does keep you in the race.

web design, website design, medford, grants passIf you would like to see a few of the web designs that we’ve done for small Rogue Valley businesses just click here.

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Mike Frey

Prior to co-founding Paradux Media Group Mike spent more than 15 years in the world of marketing and advertising. During that time working with hundreds of locally owned businesses he developed an appreciation for minimizing client’s dollars while maximizing tangible results for those clients.

His unique approach to buying media does not follow convention, but it does yield results that exceed those experienced by the more traditional methods. His goal is to provide only the assistance a client needs – and no more, thus minimizing unnecessary cost to the client

Mike is a talented and prolific script writer, ensuring that the client’s brand position is portrayed in a unique and attention grabbing manner. He specializes in story-arcs which evolve both the understanding of the clients’ brand as well as the capture and engage customers’ attention over time.

Mike learned marketing and advertising the hard way — selling it for a living. He was mentored by some of the brightest media, marketing, and advertising minds in the business and was extraordinarily successful in his endeavors. His clients universally agree that he brings a practicality to the business, appreciating their needs while offering options that will allow them to leverage their marketing investment into the future.

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