Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
A Guide to Help Small Businesses Create a Great Annual Marketing Plan
A great marketing plan is important for many small businesses to be successful. There are multiple parts to creating an effective marketing plan, which is why small businesses have to figure out what they would like to accomplish. With that being said, here is a guide to help small businesses develop a great annual marketing…
How to Improve User Experience with Reliable Website Hosting
You already understand that your clients make your business. When you provide them the products and services they need, it increases the chance that they will remain loyal to you. Your reputation also matters, and choosing the right website hosting company will ensure they can always access your site. Reliable Website Hosting Equals Improved Brand…
Five Reasons Why Branding Is Vital To A Small Business
Why branding is vital, regardless of the size of your business. Many small businesses forego the tried and true methods of bigger corporations. Sometimes this works, but when a small business fails to effectively brand itself, that can have resounding detrimental effects. 1. Company Cohesiveness Having a “brand” is essentially having a message and look…
Making the Most Out of Your Online Advertising Budget
How much money do you plan to spend on digital marketing? According to a study conducted by Gartner, 65 percent of professional marketers plan to increase their online advertising expenditure. This trend is being fueled by a shift from offline media to digital media as well as the growth of paid social advertising. As a…
Branding: A Candid Conversation
Can I be honest with you? When I talk with a business owner, a business owner of any size, an entrepreneur, a small size business owner, a medium size business owner, and even the large business owners that I talk to; they all have a reason for getting up in the morning and coming and…
How Are You Different From The Competition
The business world is crowded with many enterprising and hard-working companies, all of whom are looking to make a name for themselves. When entering into business, it is important to let the world know what you have that is new. What do you have that no one else has? How are you different from the…
Don’t Skimp on Good HR Help
If you’ve got employees, there is NO substitute for great HR advice. Making sure you are following the letter of the law for your employees will keep you out of hot water down the line. Here are some things you might want to consider: If you’ve never done hiring before (or even if you have…
5 Days to Kick Start Your Consultancy Business
Do you have a consultancy business? Coach? Mentor? Counselor? Mastermind Leader? I know for a lot of consultants, while they are amazing at helping others identify what’s not working and fix it — it’s MUCH harder when it’s your own business. (OK — I know this from personal experience.) For some reason, when it’s our own…
How To Solve Your Biggest Marketing Problem
Let’s face it, we all have marketing problems. But what if you could solve your biggest problem with little effort and little cost? Would you be interested? Of course you would. That’s just good business sense. Now, what if I told you the single biggest marketing problem you have is something MOST businesses suffer from,…
Establish a Formidable Online Presence With the Right Custom Web Design
With more and more Americans using the Internet to get the information they need, it is imperative that businesses establish formidable online presences so that they can better interact with prospective customers. In fact, roughly 82% of adults in the country use the web consistently. An even higher percentage, about 92%, rely on search engines.…
Tisha Oehmen’s Interview with Bill Meyer about Finding Brand
I had a great opportunity to sit down with Bill Meyer this morning, on his Radio Show that airs on KMED 1440, to talk about my new book, Finding Brand: The Brand Book Tutorial. We had a great talk about: The differences between advertising and branding. Why branding matters to businesses of all sizes – from…
Press Release: Finding Brand: The Brand Book Tutorial Hits Amazon’s Shelves Today
FOR IMMEDIATE RELEASE Marketing Managers, CMO’s, and Business Owners now have a reliable guide to help manage and grow their brand: Finding Brand Eagle Point, OR. – September 4, 2013 – Brands are defenseless. Companies wipe their feet on them, they throw them in the trash, and they don’t have the patience to let them…