Are You a Pioneer or a Settler?
Welcome to the Pond—glad you’re here. For over 18 years, Paradux Media Group has helped real businesses tell their stories, grow their brands, and connect with their communities. From strategy to design, SEO to social, we bring heart, creativity, and hands-on expertise to every project we touch.
All sorts of numbers are being thrown out there regarding how many companies have implemented social media plans and strategies. Most numbers are probably a little inflated. It’s going to come down to region and category. Some categories are more suited to social media right now; similar to when the dot com boom was happening, there were categories more conducive to having a website than others. Today, I think it’s safe to say most businesses have a website, and as the years go by, I imagine you’ll be saying the same thing about the fact that most companies are playing in social media in one form or another. While the CPA feels that nobody wants to read about how his day was in the exciting world of accounting, there will come a time when he will find it beneficial to build relationships to keep his clients and write blogs to begin to establish himself as an expert in the accounting field. Some people have looked upon pioneers as the ones who get slaughtered, so they would rather be the settlers. The pioneering has been done. The groundwork has been laid. I think it’s proven that some form of social media will be here to stay, and the pioneers have shown that there are ways that your business can benefit from being a part of it, so be a part.
Mike Frey is the Chief Visionary Officer and co-founder of Paradux Media Group. With more than 30 years in marketing, advertising, and media, Mike brings a practical perspective shaped by working with hundreds of locally owned businesses. He specializes in media strategy, buying, and storytelling that makes marketing dollars work harder. Mike learned advertising by selling it for a living, and that experience still shapes his approach: understand the business, spend where it matters, and never recommend more than a client actually needs.
What Clients Say
Mike is a wizard! We had Paradux create a video for our company. It got more than 65,000 views on YouTube in the first week….
“Tisha and Garrett have been wonderful to work with. They are very knowledgeable about websites, marketing, SEO. They have both been prompt and efficient in…
We love working with Paradux. They are very professional, always responsive, learn very quickly about a wide variety of businesses and industries, and produce first-class…
“Paradux is top notch – they know their stuff and always take excellent care of me. I get so many compliments on my website! I’ve…
We love working with Tisha and Paradux. They are professional, very responsive, and are able to dive in and learn about a wide variety of…
I loved working with Paradux on updating our website to look more modern! They are very responsive and incredibly fast at getting things done. I’m…
“Paradux worked quickly and efficiently to quickly get an ad campaign together for our biggest annual fundraising event. I will be using them every year…
“I loved working with Paradux on updating our website to look more modern! They are very responsive and incredibly fast at getting things done. I’m…
“The team at Paradux was wonderful to work with. Their expertise, assistance, grace, and personality were such a joy in our partnership on a video…
