Did you know that an estimated five out of 10 consumers in the U.S. say that they’re more likely to purchase from a company if that company has a good reputation on the web? With a powerful brand crafted by logo design pros, you can harness this brand loyalty for your own company.
In the United States, there’s an estimated 82% of adults who use the Internet on a regular basis, primarily searching with Google, which owns an estimated 65% to 70% of the search engine market share worldwide.
Since an estimated 75% of search engine users never even scroll past the first page of search results when they’re conducting an online search, search engine optimization (SEO) becomes imperative for companies that want to do well online. SEO is a service in which an Internet marketing company provides a business with keyword-dense online content, that boosts online visibility and search engine rankings.
However, what good will higher search result rankings do if customers don’t recognize your brand? True, it’ll increase your web traffic, and also increase sales, but it’s having authority that keeps the customer and client base expanded. One of the simplest and easiest ways to help establish a company’s brand is with a professionally crafted design from logo design pros.
Firstly, a logo grabs customers’ attention, according to Venture Street. Secondly, a professional, impressive logo lends its professional appeal to the company. This is because a logo is representation, a symbol of the company. If a logo is professional, so too will the company be, in the customers’ minds. Thirdly, customers create an emotional attachment to logos. It’s not a deep or complex one, but it’s their way to identify with the company’s entity. It’s this emotional attachment that really cements brand loyalty.
The Internet marketing firms that assist companies with SEO services also employ logo design pros that can revitalize a brand. Custom web designers will be able to pull much more traffic to your site, and inevitably increase sales, but it’s the logo design pros who keep the sales coming in. With a professionally crafted brand created by logo professionals, customers will identify with the brand, and thus develop an emotional attachment. If you have any questions about logo design pros, feel free to ask in the comments!
- Published: October 10, 2013
- Author: Paradux Media Group
- Blog: Marketing Intelligence Report
- Category:
- Tags: brand, Business, customer, Design, google, logo, marketing, Marketing and Advertising, search engine optimization, SEO, Web Design and Development
- Comments:
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