3 Little Must Do’s for your Business Facebook Page

It’s the simple things that always separate you from your competitors. Nothing is more evident of that fact than with Facebook. It’s not hard to tell the difference between businesses that do the homework before they jump in and those that jump in for the sake of jumping in. It’s not hard, nor is it rocket science, to have a landing page. First impressions are everything. When I get a landing page, my first impression is that they know what they’re doing. If I wanted to land on an info page, I would Google them. I would actually prefer to land on their wall than their info page, but for some reason, they think I want to land on their info page. Learn how to edit your page. Show all engagements on your page. I’m not a fan of it when I go to a wall, and they only have their posts, and you have to click on them to see their posts and others. It shows they didn’t take the time to edit their page, or they’re trying to hide something. More often than not, they didn’t take the time to edit their page. Size your logo correctly for your avatar. Nothing looks worse than a chopped-in-half logo as an avatar. It shows that you don’t care. The perception is that you are sloppy, which may not be the case, but in many cases, perception becomes a reality in the individual’s mind. Your page is a reflection of your business. It creates first impressions. You set up your page and invite hundreds to ‘like’ it. Hey are good friends and our family they accept us for who we are, we don’t have to make our house spick and span before they come over, but if you’re inviting a lot of people you barely know to your house don’t you pick it up a bit just to give a good impression. Your business Facebook page is not different. So, if your page has the problems I pointed out, take the time today to do a little housekeeping and improve it a bit.