We are Paradux Media Group, and we are not your regular ad agency. We are a unique combination of strategists, planners, designers, and writers. We are the people you call to launch a brand. To create a promotion. Or to put you on the first page of Google. Specializing in advertising, branding, website design, and social media management, Paradux Media Group gives you the integrated resources you need in today’s changing business environment.
Paradux Media Group Introduces Strategy Toolkit to Support 2015 Business Planning
As the year draws to a close, Paradux Media Group traditionally turns its attention toward strategic planning conversations with clients. The transition into a new year presents an important opportunity for businesses to take a step back, assess their direction,...
Paradux Media Group Presents “Maximizing Social Media” at Rogue Valley Business Resource Fair
Paradux Media Group participated as featured speakers at the Rogue Valley Business Resource Fair in Medford, Oregon, presenting a session titled “Maximizing Social Media.” The event, hosted by Southern Oregon University, continues to serve as a valuable educational resource for...
Are You Pre-qualifying Leads in Your Sales Process?
Lead qualification is one of the most crucial steps in any successful sales process. This ensures that your sales team is focused on prospects most likely to convert, increasing your chances of closing deals while optimizing your resources. Without pre-qualifying...
Don’t Skimp on Good HR Help for Your Small Business
Running a small business comes with many challenges, and one of the most important yet complex aspects is managing human resources (HR). HR requires specialized knowledge and constant attention, from payroll processing to ensuring labor laws compliance. For many small...
What is this Opt In Thing Everyone’s Talking About?
An opt-in is a gift you give someone for the "price" of them sharing with you their email address. The goal of any opt-in is to build up your email list and to increase the number of contacts you have,...
The Strategic Combination of Website Coding and Design
A website should never be viewed as a static digital brochure or a boring collection of scripts. High-performance website coding and design is a functional art form that serves as the digital front door to your business. When executed with...
Online Marketing Help Doesn’t Have to be Hard
Online marketing technology is a must-have for businesses of all sizes. Whether you're running a small shop, managing a growing startup, or leading an established company, having a strong online presence is critical to staying competitive. However, the sheer number...
Navigate Your Market with a Competitive Landscape Map
Stagnation is often the result of following the flock instead of planning your own flight path. In our experience, many businesses struggle not because they lack a quality product, but because they are shouting into a crowded room where everyone...
The Strategic Evolution of Marketing Strategies for Women
Modern business growth requires a transition from generic hype to a disciplined understanding of consumer psychology. Many brands hit a ceiling of stagnation because they apply a monolithic approach to their audience. When we analyze high-performing campaigns, we find that...
Paradux Media Group Shares Target Audience Strategy During Consultancy Business Summit
Paradux Media Group participated in the "5 Days to Kickstart Your Consultancy Business" program, featuring a presentation led by co-founder and Chief Operating Officer Tisha Oehmen. The multi-day online event brought together experienced consultants and entrepreneurs to share practical guidance for individuals...
How to Announce New Business on Facebook
Launching a new venture is a monumental milestone that requires more than just a digital ribbon-cutting. The way you announce new business on Facebook sets the trajectory for your brand’s long-term digital momentum. It is not merely about "going live";...
Social Media Strategy for Law Firms
Social media strategy for law firms often isn't a priority for attorneys. Some feel it is because there is a crowd of online attorneys, advice blogs and social pages to compete with. In an industry where you have a finely-targeted...
Forget the Business Card Design Portfolio and Design a Great Business Card
While today’s world is full of social media and online marketing, one long-standing marketing technique tends to be overlooked. A business card is one of the best ways to promote your business when you are interacting with customers at conferences...
The Heart of Caring
Lovejoy Hospice, the only independent, non-profit hospice provider in Southern Oregon, came to us to create a strong and cohesive brand. It started with a logo, but quickly grew to encompass every outward element of their image, from brochures to radio...
Tisha Oehmen Named One of the Top 30 Brand Gurus in the World
Tisha Oehmen, co-founder and Chief Operating Officer of Paradux Media Group, has been recognized as one of the Top 30 Brand Gurus in the World by Global Gurus, an international research organization that highlights influential thought leaders across professional disciplines....
Paradux Media Group Participates in “5 Days to Kick Start Your Consultancy Business” Program
Paradux Media Group participated in the 5 Days to Kick Start Your Consultancy Business program in July 2014, a collaborative online initiative designed to support consultants, coaches, mentors, counselors, and other professional service providers as they worked to build and...
Are You Making These Common Hair Salon Marketing Mistakes?
In the beauty industry, your craft is visual, personal, and highly competitive. However, being a world-class stylist doesn't automatically make you a world-class marketer. Many owners unknowingly commit hair salon marketing mistakes that prevent them from building scalable momentum and...
Top 5 Real Estate Marketing Strategies for Realtors
The success of a realtor depends on the effectiveness of marketing strategies. Good marketing strategies will help you establish new connections and promote your business effectively. On top of that, it will help you pursue leads and get referrals of...
Smarter Real Estate Marketing Strategies
Real estate marketing strategies are crucial for all realtors who are after success. Marketing is an essential requirement for all types of businesses and real estate is no exception. It is important to understand how to sell your expertise to potential customers....
