Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
About Paradux Media Group
We’re a creative marketing agency that believes in doing things the human way.
From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.
We don’t do cookie-cutter.
Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.
Book a complimentary consultation → or just give us a quack—we’d love to hear your story.
How Content Marketing Impacts Digital Marketing
The phrase “content is king” has become a tired cliché, yet the fundamental truth behind it remains the engine of every successful brand. As the digital landscape evolves, we see...
What’s SEO Again? The Facts You Better Know for Better Marketing
The online market is huge -- so huge that if you don't learn how to market your company properly for online audiences, your business will be chewed up and spit...
Off-Page vs. On-Page SEO: Do You Need a Copywriter? Part 3
I’m funny. I’m charming. I’m creative, with a dash of witty … and humble. I’m very humble. I mean, who wouldn’t want a copywriter like me on their team? Joking...
Off-Page vs. On-Page SEO: How Do You Develop a Strategy? Part 2
In part one of this blog, we explained the difference between on-page and off-page SEO. We established that off-page SEO is often completed by a website designer or coder behind...
Off-Page vs. On-Page SEO: What the Heck Is It, Anyway? Part 1
Brace yourselves. The topic of this blog that I’m about to delve into, head first, is somewhat obscure. In fact, if you’ve ever had an in-depth discussion with someone in...
What To Expect From Google Hummingbird In 2014
Hummingbird seems to be increasingly drilling upwards to the fore of the SEO community and is becoming even more and more of a talking point than it was when it...
What Is Inbound Marketing and Why Should You Care?
What is Inbound Marketing? Inbound Marketing is a phrase that has been on the periphery of every business since the boom of the online marketplace. With 80% of Australians now...
Keywords: The Complex Building Blocks Of SEO
The world of search engine optimization – more commonly known by the acronym SEO – is one which is deceptively complex. SEO entails peppering your articles and product descriptions with...
Content Creators Shouldn’t Fear Google Penguin
Mention the words, Google Penguin, in a room full of online entrepreneurs and it’s likely you’ll see expressions of sheer horror pass across at least half the faces. Those will...
Staying Up-To-Date With SEO Evolution
Search Engine Optimization, or SEO, is an intrinsic piece in gaining more web-procured business. By staying up-to-date with the changes in SEO, you can keep you site visible in users’...
How to Accept Guest Posts for SEO Without Losing Your Vision
The vision that you have for your company, including your website and your blog, will change over time as things develop (both internally as well as in the industry). However,...
Beyond the Basics: How to Refine Good Blog Topics for Scalable Momentum
Identifying good blog topics is often the easiest part of the content journey. Most business professionals are already practitioners of their craft, possessing a wealth of first-hand knowledge and expertise....
How to Get Published on the Trophy Blogs
You are looking for ways to ramp up your influence online and you know that guest blogging is one sure way to get there. Not just writing for any blog...
Local SEO: Help Nearby Customers Find and Choose Your Business
Local SEO helps your business appear when nearby customers search for the products or services you provide. It connects your website, business listings, reviews, and location information so search engines...
Search Engine Marketing That Builds Sustainable Visibility
Search engine marketing helps businesses connect with potential customers when they are actively searching for products, services, or solutions. A strong strategy combines organic search optimization, useful content, technical improvements,...
Do You Need a Blog to Scale Your Business Momentum?
If you are running a traditional, offline business, you might think a blog is an unnecessary digital distraction. We understand that perspective; it feels like another chore on an already...
What Makes An Effective Blog Post?
The answer to that question may surprise you. If a blog post has been created based on a keyword or a key phrase then essentially you have an effective blog...
Grow Your Blog: Farming for Increased Revenues
When business owners look at their internet presence, a better search engine result is what they're working towards. Of course, there's a goal beyond that - what a higher ranking...
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