Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
About Paradux Media Group
We’re a creative marketing agency that believes in doing things the human way.
From our office on Main Street in Eagle Point, Oregon, we’ve spent over 16 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.
We don’t do cookie-cutter.
Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.
Book a complimentary consultation → or just give us a quack—we’d love to hear your story.
Mike Frey, President of the Eagle Point & Upper Rogue Chamber of Commerce
Paradux Media Group co-founder and Chief Visionary Officer Mike Frey officially assumed the role of 2013 President of the Eagle Point & the Upper Rogue Chamber of Commerce, marking another chapter in his continued involvement with business leadership and community development in Southern Oregon. The Eagle Point & the Upper Rogue Chamber of Commerce serves…
Paradux Media Group Expands Services with Dedicated SEO Team
Paradux Media Group announced the addition of a dedicated SEO team, expanding the agency’s ability to support clients with organic search engine optimization services. The expansion reflected growing demand from businesses seeking stronger visibility in search results and more consistent website traffic. With the new SEO team in place, Paradux Media Group began offering structured…
Local Search: SEO Google Local Business Search
The Importance of Local Search For Local Business A new study from Chitika shows that 43% of total Google search queries (both mobile and PC) are targeted to a local search. The study also shows 25% of Yahoo and Bing searches are local search. Two years ago, Google reported that 20% of all Google searches (on…
Free Organic SEO Analysis Report
Organic SEO is what happens when someone puts a search term in a search engine and your website is naturally returned in the list of websites — ideally on the the first or second page. It today’s world, Organic SEO is the holy grail for businesses and websites alike. How much Organic SEO does your…
How to Get 1,000 Views Every Day – Increase Your Traffic Now!
As we know, there are three ways to access a website: directly enter the address (URL) in a browser, use a search engine or surf from link to link. To increase traffic to your website, you need to facilitate better either (or all) of these approaches. Concretely, you must communicate as widely as possible the…
The Power of Local: SEO for Small Business
If you are running a small business and you have an online presence, chances are that you have at least heard about things like local SEO and local search directories. If this didn’t sound too familiar for you, I will clear things out. First of all, local SEO refers to the onsite and offsite actions…
Simple Google AdWords Tips For Small Local Business
Like most local business marketing, the results must remain a mystery…. Most of us are aware of the famous quote by John Wanamaker, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” It’s easy for you to feel that way about your marketing, but you can stack the…
How to Choose the Best Keywords for SEO
Everyone is using search engines to help them locate the right information. The fact that people are using search makes it critical that you implement search engine optimization (SEO) tactics into your website. One of the easiest ways to implement SEO into your website is to use keywords throughout your website content. Keywords refer to…
Save money with Do-It-Yourself online Public Relations
In the current challenging economic climate, the cost of hiring an external Public Relations agency can be just too much for many small businesses to afford. But without effective and smart PR, how is any business to survive and come through these difficult times? The answer might be DIY online PR. With a little insider…
Paradux Media Group Teaches Social Media Class at Rogue Valley Business Resource Fair
Paradux Media Group announced its participation in the Rogue Valley Business Resource Fair, returning once again to teach a social media class for local business owners and aspiring entrepreneurs. The event marked the tenth annual Rogue Valley Business Resource Fair, a long-running community resource designed to support small businesses throughout the region. The Rogue Valley…
Pinterest for Real Estate: Building a Visual Acquisition Engine
For realtors today, a picture isn’t just worth a thousand words—it’s worth a thousand potential leads. As a visual discovery engine, leveraging Pinterest for real estate provides a unique opportunity to showcase neighborhoods, architectural styles, and local lifestyles. Unlike the fleeting nature of a social media post, a Pinterest “pin” has a long shelf life,…
Local Search Google Places Now Google Plus
Google Places is Now Google Plus: If you haven’t noticed Google has now moved Google Places pages to Google Plus Local pages. What does it mean to the local small business owner? At this time not much. Although, aesthetically the landing page is much nicer, and if you’ve added pictures you can create a much more…
Strategic Authority: Are Press Releases Worth the Effort?
Public relations has undergone a massive evolution, shifting from a simple announcement tool to a complex component of digital discovery. For many business owners, the question remains: are press releases worth the effort in an era dominated by social media and AI-driven search? In our experience, the answer isn’t a simple yes or no—it depends…
Facebooks New Schedule Posts
Scheduled Facebook Posts: For admins of business pages this was something that was long overdue. There have always been a lot of 3rd party apps that have given you the ability to schedule and deliver posts, but it always came with the little icon that was telling everyone that it was delivered by a 3rd party…
Google AdWords For The Small Business Owner
How To Engineer A Google AdWords Campaign: Every marketing campaign has different goals and objectives, or at least they should. Google AdWords can be an effective marketing tool if used correctly. Running a campaign on Google AdWords isn’t much different than a print campaign. Typically there are one of two objectives in a print campaign,…
Local Search SEO and Siri
The Importance of Local Search: While most in the tech industry have been watching the battle go on between Google and Facebook, Google launching Plus and Facebook talking about beginning a search engine of their own, under the radar comes Siri with possibly a huge advantage with local search. Can Siri and Yelp change the scope…
SEO: Small Businesses Medford Oregon
Why Local SEO For Medford Oregon Business Owners: So why is Search Engine Optimization (SEO) so important to a Medford Oregon business? Well it begins with over 40% of consumers won’t shop at a business or brand if they can’t research you or find your business on-line. Search Engine Optimization (SEO) allows not only…
Google+, SEO, and the Real Lesson for Small Businesses
When Google+ launched, many small business owners asked the same question: “Is this another platform we have to manage, or is there real value here?” The conversation wasn’t driven by enthusiasm for a new social network—it was driven by search. The perceived SEO benefits of Google+ made it difficult for businesses already stretched thin to…
