Managing Your Website with WordPress: Regain Control and Strengthen Your Brand
Websites are an essential part of your business's online presence. Yet, too many business owners share unsettling stories about being held hostage by their website service providers. Managing your website...
Benefits of Numbered Blog Posts: 5 Reasons To Have 5 Reasons
I need to write more blogs with several whys or reasons to do so, so I decided to write a blog on why I should do it more often… The...
When Paying for Facebook ‘Likes’ is a GREAT Thing
What a Facebook 'like’ is worth is always a hot topic. There are many different perspectives, and you rarely find the same answer with the exact dollar figure attached. There...
Always Be Willing To Learn: Continuous Learning in SEO
Life is all about learning; if you are not learning, you are not living. Paradux Media Group has grown immensely over the past 18 months, consistently adding new features and...
Website Consolidation for Improved SEO: A Strategy for Business Owners
It might look a little different than before, but rest assured, it's still the same Paradux Media Group, you know. We recently decided to consolidate multiple websites, bringing all our...
Buy Local …Ramblings and Thoughts
There have been numerous ‘buy local' campaigns over the past few years. Many of these campaigns have been economic-driven, as people have seen many long-standing local businesses disappear due to...
What Does Google My Business Mean to the Local Business Owner?
As a local business owner, you've likely invested time and effort into building an online presence. You may have created a Facebook business page, posted regularly, and engaged with your...
Is Social Media Platform Fragmentation Becoming a Reality in 2024?
In the ever-evolving world of social media, platform fragmentation has become more evident, shaping how people connect online. While Facebook, Instagram, and X (formerly Twitter) have long been the dominant...
Let Us Not Forget What Social Media Is About: The Benefits of Social Media Engagement
While many of us in the agency and media business write and try to calculate a business's ROI in social media, let’s not forget the real benefits of social media...
Twitter Rules? Let’s Not and Say We Did! A 2024 Perspective on X (Formerly Known as Twitter)
Why must we attach so many rules and expectations to how we communicate on social media? Every day, there seem to be new guidelines on how we should engage on...
Facebook ‘Likes’ Harder To Come By
Facebook 'Likes' aren't as easy to come by as they were two years ago. When a few businesses were taking the plunge, it seemed that all you had to do...
No Tiger Means Twitter Stream Instead of Talking Heads
It is the eve of the US Open. As a society, we seem to have a fascination with knocking people off their pedestals, gawking at a car accident, and seeing...
Social Media Experts of All Kinds
I feel like a small rant…It seems that anyone with a Facebook page is a social media expert these days. I stumbled across a company that positions itself as a...
Putting and Advertising Both Can Drive You Nuts
Many life comparisons can be drawn to golf; advertising is one. I am happy with most of my golf game; my ball striking has never been better, and lessons from...
The Groupon Effect
While there is plenty of debate over Groupon, this blog will not deal with "Does it train consumers only to buy things at 50% off?" but instead talk about one...
What’s Your Marketing Plan? Partner with Paradux Media Group for Success
At Paradux Media Group, we understand the challenges of running a business—long hours, late nights, and constant pressure to stay ahead. But what if there's a better way? Maybe You're...
Importance of Branded Business Email
Take a moment to consider the email address you give to your clients or customers. Does it end in one of these? @gmail.com @yahoo.com @outlook.com @aol.com If so, it might...
How Perceptual Maps Can Help Strengthen Your Brand
When thinking about your competition, you must recognize what they offer. You likely know, often better than your customers, what kind of service or product they provide. Using tools like...
