Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.

About Paradux Media Group

We’re a creative marketing agency that believes in doing things the human way.

From our office on Main Street in Eagle Point, Oregon, we’ve spent over 18 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.

We don’t do cookie-cutter.

Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.

Book a complimentary consultation → or just give us a quack—we’d love to hear your story.

KeyTakeaway

2025 Holiday Sales Forecast: 5 Key Takeaways

By Angela Peacor | October 6, 2025
The 2025 holiday sales forecast signals a season unlike any other in recent memory. Economic uncertainty, ongoing trade pressures, and a shift in consumer behavior are reshaping how shoppers approach...
Marketing Trends | Seasonal & Holiday Marketing
Plan Your Holiday Promotions Now to Maximize Seasonal Sales

Plan Your Holiday Promotions Now to Maximize Seasonal Sales

By Angela Peacor | September 22, 2025
As the final quarter of the year approaches, the holiday shopping season becomes one of the most critical times for businesses to drive sales, connect with customers, and end the...
Campaigns & Promotions | Seasonal & Holiday Marketing
StoreShifts

How to Compete Amid Shifts from In-Store to Online

By Angela Peacor | August 18, 2025
In recent years, the retail landscape has undergone a dramatic transformation. The convenience of online shopping, accelerated by global disruptions like the COVID-19 pandemic, has created a permanent shift in...
Business Growth Strategy | E-commerce Strategy
PlanEarly

Plan Early for Labor Day Advertising

By Angela Peacor | June 30, 2025
Labor Day may mark the unofficial end of summer, but for businesses, it's one of the final opportunities before the holiday season to generate a significant sales bump. Waiting until...
Campaigns & Promotions | Seasonal & Holiday Marketing
Shortened 2024 Season

Are You Prepared for the 2024 Shortened Holiday Shopping Season?

By Angela Peacor | September 23, 2024
The holiday season is a critical time for business owners to maximize sales and increase brand visibility. In 2024, the holiday shopping season will be shorter than in previous years,...
Campaigns & Promotions | Seasonal & Holiday Marketing
2023 Holiday Retail Sales Forecast and Tips

2023 Holiday Retail Sales Forecast and Tips

By Angela Peacor | November 13, 2023
Halloween may have just been minutes ago, but for retail companies, it's already time to bring in those critical holiday sales. Despite being in an inflationary economy, forecasts for holiday...
Industry-Specific Marketing | Seasonal & Holiday Marketing
The Fascinating Dynamics of Strategic Product Placement

The Fascinating Dynamics of Strategic Product Placement

By Angela Peacor | June 12, 2023
In the fiercely competitive world of retail, capturing consumers’ attention and enticing them to make purchases is a constant challenge. One powerful tool store owners have at their disposal is...
Campaigns & Promotions
Achieving Holiday Sales in Unprecedented Times

Achieving Holiday Sales in Unprecedented Times

By Angela Peacor | November 14, 2021
If you’re unaware of the holiday product scarcity concerns raging throughout American consumerism right now, you must be living in a cave.  It seems you can’t turn on the television...
Campaigns & Promotions | E-commerce Strategy
LocalBusinesses

Preparing for Small Business Saturday Sales: A Holiday Opportunity for Local Businesses

By Paradux Media Group | October 6, 2016
For independent retailers, restaurants, and service providers, preparing for Small Business Saturday sales can be one of the most important marketing opportunities of the holiday season. While Black Friday often...
Campaigns & Promotions | Local Marketing
beyond-the-pond-featured

Facebook Offers

By Mike Frey | June 4, 2012
You may have noticed a new option on the post box of your business page, 'offer'.  Facebook rolled it out a few weeks ago, and for some could be a...
Campaigns & Promotions |
Kmart

How to Avoid Being the Next Kmart – A Real Life Marketing Lesson

By Amy Swanson | March 29, 2012
News recently came out that Kmart isn’t doing so hot right now. However, don’t outsiders always have the best perspective on issues like this, especially when it comes to seeing...
Brand Strategy | Business Growth Strategy
Branding with Window Clings

Branding with Window Clings

By Tisha Oehmen | August 17, 2010
Many retail establishments are well-positioned to be highly visible from drive-by traffic. Many of those same retail establishments are missing the best advertising and Marketing POS available - their location and, precisely,...
Local Marketing