Managed Web Hosting Matters for Business Sites — It’s Your Brand’s Reputation

When we think about marketing -- the first, and last thought should be your website, your website should be the place your marketing starts. The place you convert a prospect to a sale. Yet so many business owners I talk...
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3 Questions to Ask for Marketing Success

Internal politics are often the bane of any Marketing Manager's existence.  There is always a strong undercurrent at most marketing conferences where Marketing Managers try to figure out how to get a "seat at the table". If you are in that...
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Exhibition Marketing Strategies

If you truly want to succeed in business you don't just need a marketable product, you also need to be respected by your business peers so they recognize that you have not only a product that works but a product...
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Do You Need Competitive eCommerce SEO?

When you are competing with thousands of other business for the same ideal customer, you need all the help you can get.  The use of onsite eCommerce SEO techniques can improve your chances of getting your business to a wider audience...
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Local Search Marketing Services for Your Local Business

The internet is your business' first impression. Take control of your online exposure with local search marketing when you own the directory listings. Local Search Engine Optimization (SEO) is the way we position your website to rank highly in search results...
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Organic Search Engine Optimization (SEO) Services

Using search engine marketing to make it to the top of the organic search engine result pages does not happen overnight.  It is easy to give in to the temptation of organic SEO service providers that offer a shortcut to the...
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How to Get 1,000 Views Every Day – Increase Your Traffic Now!

As we know, there are three ways to access a website: directly enter the address (URL) in a browser, use a search engine or surf from link to link. To increase traffic to your website, you need to facilitate better...
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How to Create an Annual Strategic Marketing Plan

  As the year draws to a close, now is the perfect time to think about setting your business up for success in the coming year. One of the most important steps you can take is to develop a comprehensive...
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The Power of Local: SEO for Small Business

If you are running a small business and you have an online presence, chances are that you have at least heard about things like local SEO and local search directories. If this didn’t sound too familiar for you, I will...
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How To Adapt To Facebook Algorithmic Changes To Brand Pages

Facebook Algorithmic Changes To Brand Pages: In September Facebook made changes to their algorithms, for the most part the changes were made will lessen the effectiveness that brand pages were getting for free and make them pay a little through...
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How B2B Companies Can Use Social Media

Many B2B companies remain hesitant about social media and unsure how platforms like LinkedIn, Facebook, or Instagram can serve their business objectives. While much social media advice focuses on reaching individual consumers, B2B businesses have significant opportunities to leverage these...
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Facebook Changes In 2012 And What They Mean

Changes In How We Use Facebook: Facebook makes changes all the time, sometimes subtle changes that barely register with people sometimes big changes.  Some stay for a while, some not long at all, remember the ticker…  One thing you can...
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Simple Google AdWords Tips For Small Local Business

Like most local business marketing, the results must remain a mystery…. Most of us are aware of the famous quote by John Wanamaker, “Half the money I spend on advertising is wasted; the trouble is I don't know which half.”  It’s...
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How to Choose the Best Keywords for SEO

Everyone is using search engines to help them locate the right information. The fact that people are using search makes it critical that you implement search engine optimization (SEO) tactics into your website. One of the easiest ways to implement...
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Tisha Oehmen Named to the Top Ten Superstar Branding Experts

Paradux Media Group partner Tisha Oehmen was named to the “Top Ten Superstar Branding Experts” list by ZK’s Web Marketing Blog, recognizing her work and perspective on branding as a foundational business discipline rather than a surface-level marketing task. The...
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Facebook Ads

Does your business utilize Facebook Ads? With the adjustments that Facebook has made in their Facebook Advertising, and the ease in which to create and target your demographic, I don't see why a small local business shouldn't try Facebook Advertising.  We've found...
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The Story of Pinterest – Image Sharing Gone Viral

While perusing Pinterest before writing this article I found a quote that said, “Every experience prepares you for the next one. You just don’t know what the next one is going to be.” That’s very true, and it reminded me...
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Paradux Media Group Recognized as an Emerging Small Business by the State of Oregon

Paradux Media Group announced that it had been officially recognized as an Emerging Small Business (ESB) by the State of Oregon. This designation is part of a statewide program designed to support the growth and development of small businesses by...
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Winning Social Media with Pinterest

Pinterest is one of the newest social media sensations on the web. It skyrocketed into popularity during the fall of 2011 and has been steadily growing at an amazing rate ever since. In fact, it has a 0% attrition rate...
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How To Use Facebook Ads

Build 'likes' with Facebook Ads: Facebook comes down to the 'haves' and the 'have nots'. The ‘haves’ are the brands/pages utilizing what’s available, and the ‘have nots’ are the pages that just post, look at Facebook as FREE, and don't...
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