Dental Blogging vs. Other Social Media

There is a lot of talk about how blogging has become indispensable to businesses and while this is true, most people don’t understand exactly why this is so. Because of this, business owners which include dentists do not take this...
Read More about Dental Blogging vs. Other Social Media

5 Reasons Target is a Top-Notch Retailer to Copy

Tell me if this scenario sounds familiar to you. You go into Target for three mundane items that should only cost you maybe ten bucks: Silly things like shampoo, shaving cream, and a birthday card. However, an hour later you...
Read More about 5 Reasons Target is a Top-Notch Retailer to Copy

Top Ten Ways to Boost Small Business Sales

If there’s one thing that just about every small business could do with, it’s more sales. And never has this been more the case than now when even the best run businesses are finding themselves a little short on customers....
Read More about Top Ten Ways to Boost Small Business Sales

3 Ways Advertisers Control Your Brain

The best argument against psychics so far laid out is, "If you can see the future, why don't you use  it to make a killing on the stock market?" So when I say that there are mind control techniques that...
Read More about 3 Ways Advertisers Control Your Brain

Exhibit Your Business With A Trade Show.

Trade shows are great opportunities for people from similar business backgrounds to come together, showcase what they have, suss out the competition, and learn from each other. Trade shows are also a great opportunity for entrepreneurs to gain an understanding...
Read More about Exhibit Your Business With A Trade Show.

Save money with Do-It-Yourself online Public Relations

Photo Credit BoomeraATV, on Flickr In the current challenging economic climate, the cost of hiring an external Public Relations agency can be just too much for many small businesses to afford. But without effective and smart...
Read More about Save money with Do-It-Yourself online Public Relations

Can These 13 Search Engines Steal Google’s Crown?

No one company can take Google's crown, but these 13 could succeed with Death by a Thousand Cuts, each eroding a different part of Google's search dominance. Could these sites split the crown jewels between them? Wolfram Alpha Battleground: Computed...
Read More about Can These 13 Search Engines Steal Google’s Crown?

Paradux Media Group Teaches Social Media Class at Rogue Valley Business Resource Fair

Paradux Media Group announced its participation in the Rogue Valley Business Resource Fair, returning once again to teach a social media class for local business owners and aspiring entrepreneurs. The event marked the tenth annual Rogue Valley Business Resource Fair,...
Read More about Paradux Media Group Teaches Social Media Class at Rogue Valley Business Resource Fair

Turn Your Brand Into A Powerhouse In 5 Simple Steps

You need to create a great brand for your business because that's what will make you recognized among all the other companies out there. Nobody will ever remember you if you fail to deliver it. People won't share you with...
Read More about Turn Your Brand Into A Powerhouse In 5 Simple Steps

The Best Marketing Strategies for a Product or Service Launch

Launching a new product or service is a highly exciting time and when you first do it you will no doubt be highly excited and hopefully very passionate and fully behind the project. However while your enthusiasm and passion might...
Read More about The Best Marketing Strategies for a Product or Service Launch

Why You Need a Brand Narrative

For thousands of years, humans have utilized stories provide context, meaning, and raison d’être in our lives. Our world is constructed of personal, community, institutional, and political narratives. Think for a moment, about the power narrative has played in your...
Read More about Why You Need a Brand Narrative

Facebook Targeted Posts

Facebook Targeted Posts For The Small Business Owner: Facebook is rolling out a slew of new targeted posting options for your business page.   TechCrunch reports that the advanced post targeting is already starting to roll out to select Pages,...
Read More about Facebook Targeted Posts

Paradux Media Group Receives Oregon ADDY Award of Merit

Paradux Media Group was honored to receive an Award of Merit at the 2012 Oregon ADDY Awards, recognizing creative excellence in advertising across the state. The award was presented for Paradux Media Group’s radio campaign created for PremierWest Bank, titled...
Read More about Paradux Media Group Receives Oregon ADDY Award of Merit

5 Examples Of Effective & Unique Social Media Campaigns

Starting a new business has become much easier and more affordable now that advances in technology give even the smallest operations the power to reach millions of potential customers. Cloud services, for instance, provide inexpensive storage and business software solutions,...
Read More about 5 Examples Of Effective & Unique Social Media Campaigns

Data Implications for Marketing in 2020

As we consider the major Trends for Marketing in 2020, think, just for a moment how much the data evolution from last two decades have impacted our world. There's no two ways about it, data has, and will have profound...
Read More about Data Implications for Marketing in 2020

Branding 101: How to Identify Your Target Audience

Understanding your target audience is essential in any type of business. You simply cannot expect for everyone to find your products useful. However, once you do figure out who would use your product, you can create more targeted marketing and...
Read More about Branding 101: How to Identify Your Target Audience

Going Viral With Facebook

What Is Your Viral # On Facebook: Everyone wants posts with lots of ‘likes’, ‘comments’ and ‘Shares’.  Everyone talks of viral, not sure what that really is, the definition says “to spread rapidly via the Internet, e-mail, or other media.”  Is there a specific number that people feel...
Read More about Going Viral With Facebook

Tips to Make your ‘Cause Marketing’ efforts Worth it!

When it comes to new and unique promotions for your company, it’s sometimes difficult to generate ideas that won’t make you yawn with boredom. You’ve done coupons, you’ve done free gifts with purchase, and heck, you’ve even celebrated ‘National Golf...
Read More about Tips to Make your ‘Cause Marketing’ efforts Worth it!

Great Marketing Strategies For Real Estate Agents

To become a successful real estate agent, you need to have sound marketing strategies in place. With a well thought out marketing strategy in place, it will be much easier for you to attract new clients and put homebuyers in...
Read More about Great Marketing Strategies For Real Estate Agents

Trends for Marketing in 2020

It's hard as marketers to get far enough out of the day to day to observe trends materializing to influence our ability to do our jobs, much less think about marketing in 2020. But the difficulty not withstanding, the future...
Read More about Trends for Marketing in 2020