4 Ways to Avoid Writer’s Block
When you write for a living, whether for your own blog or for someone else's, it is expected that you are going to have writer's block from time to time....
Why Branding Matters for Businesses of All Sizes
I was on the phone the other day with someone who told me in no uncertain terms that "branding, for most businesses, was a waste of time and money." This...
How to Accept Guest Posts for SEO Without Losing Your Vision
The vision that you have for your company, including your website and your blog, will change over time as things develop (both internally as well as in the industry). However,...
What the Backstory for Your Target Audience?
I was talking with a client today about who their target audience was. And while we know what the demographic information was, we don't often consider the backstory -- but...
How to Make Your Writing Stand Out in a Noisy Digital Market
In a world saturated with generic AI-generated content and endless social media feeds, the ability to capture and hold attention is a premium skill. We have found that many business...
Paradux Media Group Launches DIY WordPress SEO Webinar Series for Small Businesses
Paradux Media Group has introduced a new Do-It-Yourself WordPress SEO Webinar Series, designed to help small business owners better understand search engine optimization and increase the visibility of their websites. The...
Tips for Personal Branding in the Digital Era
It doesn't matter if you have the perfect job and have no plans of leaving — consistent networking and personal branding efforts ensure you'll stay on the top of your...
Miraculous Moms Want Ravishing Roses
Mother’s Day is one of those moments each year that quietly reminds us how much emotion drives consumer behavior. It’s not just a holiday—it’s a pause. A chance to acknowledge...
Strategies for Jumpstarting Productivity — 4 Tips
Whether you're coding websites, writing content or selling advertisement, time seems to slip away before that to-do list is kaput. With so many distractions (social media, Netflix, Reddit.com), it's no...
How To Track Direct Mail Results
What's a "good" direct mail response? The one that reaches your stated objectives. As Steve Cuno writes at Deliver magazine, "I have seen companies launch costly campaigns without regard for...
What is the Most Powerful Marketing Strategy? [Infographic]
There are a lot of things that drive the top brands towards their steady flow of success. Things like the marketing strategies they choose, the type of work ethics that...
5 Great Branding Articles You May Have Missed
One of the most amazing (and I think interesting) things about Branding is that it's always evolving - while the underlying principles are the same as they ever were. Branding,...
Beyond the Basics: How to Refine Good Blog Topics for Scalable Momentum
Identifying good blog topics is often the easiest part of the content journey. Most business professionals are already practitioners of their craft, possessing a wealth of first-hand knowledge and expertise....
Tips for Using Evernote in Marketing
You know how it goes, you find a great article online that has a great fact or tidbit in it. Later that week (or month) you are talking about just...
How To Refresh Your Brand This Spring
Is your brand looking a little tired and worn out? If it is, this is the time to do something about it. Take inspiration from spring and step into a...
Whois the Owner of Your Online Presence?
One of the most valuable assets your brand has is it's online location, AKA domain name, URL, website address, or www. It's the very identity of many businesses (amazon.com) and...
Creating the best office space, large or small
It goes without saying most of us work from home at least part of the time. Making your work place a productive space is important and there are a few...
Paradux Media Group Recognized as Bronze Winner in the 34th Annual Telly Awards
Paradux Media Group was recognized as a Bronze winner in the 34th Annual Telly Awards for its video project Asante: Principles of Place, an honor that reflects both creative excellence...
