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What are the keys to local marketing?

Any business that wants to survive and thrive in the marketplace will need to learn how to market its goods or services. In many cases, this means first learning how to market its goods or services in its local area. Startups and small companies may only serve a select local community while businesses of all… Read More

Function and impact of political advertising agencies on political campaigns

Function and Impact of Political Advertising Agencies on Political Campaigns

Advertising agencies have grown and diversified over the years as more industries appreciate the value that advertising adds to their brands. Today, there are advertising agencies dealing with products, online marketing, persons who draw huge public interest like actors and artists among others. Political advertising agencies help candidates gain popularity and win elections. Like any… Read More

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Off-Page vs. On-Page SEO: How Do You Develop a Strategy? Part 2

In part one of this blog, we explained the difference between on-page and off-page SEO. We established that off-page SEO is often completed by a website designer or coder behind the scenes, while on-page SEO is up to you. The way that designers name your pages, write your code and house your website (i.e. search… Read More

<span class="license">Image credit <a href="http://smartphotostock.com/blog">Cheap photos</a></span>

What Is Inbound Marketing and Why Should You Care?

What is Inbound Marketing? Inbound Marketing is a phrase that has been on the periphery of every business since the boom of the online marketplace. With 80% of Australians now with internet access, by implementing cost effective online marketing strategies, you can bring people to you in their droves. This chart shows the Breakdown of… Read More

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Is it Time to Hire an Outsider Internet Marketing Firm?

Did you know that, according to Google, at least 88% of people searching for local businesses on their smartphones call, or stop in, less than a day later? The importance of internet marketing can no longer be ignored. Whether on desktop PCs, laptops, or mobile devices, it is clear. A staggering number of people seek… Read More

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Staying Up-To-Date With SEO Evolution

Search Engine Optimization, or SEO, is an intrinsic piece in gaining more web-procured business. By staying up-to-date with the changes in SEO, you can keep you site visible in users’ Google, Facebook or LinkedIn searches, and avoid any negative effects of SEO by ditching the outdated technology and practices that have been deemed problematic by… Read More

Marketing-Intelligence-Report

What Not to Do With Your Google+ Profile

People have been flocking to Google+, which is quickly becoming a favorite social media platform. Google+ is an incredible way of meeting new people, connecting with prospective customers, and building more ties with your consumers. Many businesses don’t quite get it yet being a huge site with regular updates and all, but Google+ is a… Read More

SEO

Need SEO, Web Design, and Advertising From One Company? No Problem

When your business starts to have a presence online with a website, social media, or blog, there are a lot of moving targets and important pieces to the puzzle. How easy is it for your potential customers to find you? Is your site optimized? Is your logo appropriate, and does your website need a makeover?… Read More

<a href="http://upcity.com/blog/2013/03/25-excellent-blogs-on-local-search-seo/" target="_Blank"> UpCity</a>

Beyond the Pond Blog Named to 25 Excellent Blogs on Local Search & SEO

Congratulations to Co-Owner Mike Frey! His blog, Beyond the Pond, was just named as one of 25 Excellent Blogs on Local Search and SEO at Upcity Tips. Organic search is no longer just the domain of eCommerce and national businesses. Local search is a viable and necessary tool in any local business owner’s visibility toolkit. With the… Read More

<a href="http://www.flickr.com/photos/yelp/5228619077/" title="IMG_7852 by Yelp.com, on Flickr">Photo Credit: Yelp.com</a>

The Social Traveler – The Importance of Online Reviews For Small Business

Summer is right around the corner, what that means for a lot of cities, towns and communities is tourists coming through town. Some will stop for a meal, some for window shopping, some for a day, week or longer. That makes now a great time to work on your online reviews and website presence.  This past… Read More

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Mike Frey, President of the Eagle Point & Upper Rogue Chamber of Commerce

Our very own co-founder Mike Frey assumed the 2013 Presidency today of the Eagle Point & the Upper Rogue Chamber of Commerce. During the next year, Mike will be focusing on growing the chamber, focusing the community on the local businesses that make up the infrastructure of the Upper Rogue community, and encouraging everyone to… Read More