Let’s face it, marketing can be hard! In each marketing blog post, we hope you’ll find the information you need for your business marketing success.
About Paradux Media Group
We’re a creative marketing agency that believes in doing things the human way.
From our office on Main Street in Eagle Point, Oregon, we’ve spent over 16 years helping real businesses connect with real people—through smart strategy, compelling design, and campaigns built on trust, not templates.
We don’t do cookie-cutter.
Every brand we work with is different, and we like it that way. Whether you need a website, a campaign, or just a clearer path forward, we’re here to help—with honest insight and hands-on support.
Book a complimentary consultation → or just give us a quack—we’d love to hear your story.
A Look Back at 2012 — And Looking Ahead from the Pond
Happy New Year! As we look back on 2012, we want to start by thanking everyone who joined us here on “the Pond.” Through blog posts, guest contributions, and shared client work, our goal has always been to offer real-world marketing insight that business owners can actually use. We hope this space has served as…
Old Time Communications for a Digital Age
The digital age has changed the way that we communicate, bringing smart phones and tablets to the forefront and pushing print publications to the back and eventually to certain extinction. Well, the print dinosaur is quite dead yet and, when used correctly, print and digital can form an alliance to communicate in ways that you…
Mike Frey, President of the Eagle Point & Upper Rogue Chamber of Commerce
Paradux Media Group co-founder and Chief Visionary Officer Mike Frey officially assumed the role of 2013 President of the Eagle Point & the Upper Rogue Chamber of Commerce, marking another chapter in his continued involvement with business leadership and community development in Southern Oregon. The Eagle Point & the Upper Rogue Chamber of Commerce serves…
Paradux Media Group Expands Services with Dedicated SEO Team
Paradux Media Group announced the addition of a dedicated SEO team, expanding the agency’s ability to support clients with organic search engine optimization services. The expansion reflected growing demand from businesses seeking stronger visibility in search results and more consistent website traffic. With the new SEO team in place, Paradux Media Group began offering structured…
4 Tips for Creating the Best Business Card
Long after the trade show booths are packed up, the convention hall is vacuumed and waiting for the next industry show to come to town, what are your new contacts doing? They’re sifting through a hefty stack of business cards that could rival a phone book in its thickness. Yes, business cards. Despite everyone hopping…
Local Search: SEO Google Local Business Search
The Importance of Local Search For Local Business A new study from Chitika shows that 43% of total Google search queries (both mobile and PC) are targeted to a local search. The study also shows 25% of Yahoo and Bing searches are local search. Two years ago, Google reported that 20% of all Google searches (on…
Free Organic SEO Analysis Report
Organic SEO is what happens when someone puts a search term in a search engine and your website is naturally returned in the list of websites — ideally on the the first or second page. It today’s world, Organic SEO is the holy grail for businesses and websites alike. How much Organic SEO does your…
Paradux Media Group Appears on the Bill Meyer Show to Discuss WordPress and Website Strategy
Mike Frey and Tisha Oehmen of Paradux Media Group made an appearance on the Bill Meyer Show on Tuesday to discuss WordPress website design, managed WordPress web hosting for businesses, and broader considerations around building and maintaining effective business websites. The Bill Meyer Show is a regional radio program renowned for its in-depth conversations on…
Managed Web Hosting Matters for Business Sites — It’s Your Brand’s Reputation
When we think about marketing — the first, and last thought should be your website, your website should be the place your marketing starts. The place you convert a prospect to a sale. Yet so many business owners I talk with don’t have managed web hosting. They hate their website hosting provider, can’t reach them,…
How to Get 1,000 Views Every Day – Increase Your Traffic Now!
As we know, there are three ways to access a website: directly enter the address (URL) in a browser, use a search engine or surf from link to link. To increase traffic to your website, you need to facilitate better either (or all) of these approaches. Concretely, you must communicate as widely as possible the…
The Power of Local: SEO for Small Business
If you are running a small business and you have an online presence, chances are that you have at least heard about things like local SEO and local search directories. If this didn’t sound too familiar for you, I will clear things out. First of all, local SEO refers to the onsite and offsite actions…
Facebook Changes In 2012 And What They Mean
Changes In How We Use Facebook: Facebook makes changes all the time, sometimes subtle changes that barely register with people sometimes big changes. Some stay for a while, some not long at all, remember the ticker… One thing you can count on is that Facebook is always moving, which will always make it hard for…
Simple Google AdWords Tips For Small Local Business
Like most local business marketing, the results must remain a mystery…. Most of us are aware of the famous quote by John Wanamaker, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.” It’s easy for you to feel that way about your marketing, but you can stack the…
How to Choose the Best Keywords for SEO
Everyone is using search engines to help them locate the right information. The fact that people are using search makes it critical that you implement search engine optimization (SEO) tactics into your website. One of the easiest ways to implement SEO into your website is to use keywords throughout your website content. Keywords refer to…
The Story of Pinterest – Image Sharing Gone Viral
While perusing Pinterest before writing this article I found a quote that said, “Every experience prepares you for the next one. You just don’t know what the next one is going to be.” That’s very true, and it reminded me of the one person who could probably relate to it the best, and that person…
How To Use Facebook Ads
Build ‘likes’ with Facebook Ads: Facebook comes down to the ‘haves’ and the ‘have nots’. The ‘haves’ are the brands/pages utilizing what’s available, and the ‘have nots’ are the pages that just post, look at Facebook as FREE, and don’t invest anything other than time into Facebook — Facebook ads, no way, pay for Facebook.…
Dental Blogging vs. Other Social Media
There is a lot of talk about how blogging has become indispensable to businesses and while this is true, most people don’t understand exactly why this is so. Because of this, business owners which include dentists do not take this social media platform seriously. Another reason for why blogging is not fully utilized by dentists…
Exhibit Your Business With A Trade Show.
Trade shows are great opportunities for people from similar business backgrounds to come together, showcase what they have, suss out the competition, and learn from each other. Trade shows are also a great opportunity for entrepreneurs to gain an understanding of what similar companies are offering. Why should you take your business to a trade…
Save money with Do-It-Yourself online Public Relations
In the current challenging economic climate, the cost of hiring an external Public Relations agency can be just too much for many small businesses to afford. But without effective and smart PR, how is any business to survive and come through these difficult times? The answer might be DIY online PR. With a little insider…
Can These 13 Search Engines Steal Google’s Crown?
No one company can take Google’s crown, but these 13 could succeed with Death by a Thousand Cuts, each eroding a different part of Google’s search dominance. Could these sites split the crown jewels between them? Wolfram Alpha Battleground: Computed Answers What it does: Answers factual queries directly by computing the answer from structured data.…
