Don’t Lose Your SEO Ranking By Ditching Your Website
Have you ever gone to the grocery store to pick up a few things and you can no longer find your favorite BBQ sauce because the brand updated all their...
Is a Chatbot Relevant to My Business?
A popular buzzword in the e-commerce community is “chatbot,” but what is this technology, and is it relevant to your small to mid-size business? The chatbot evolution exploded a few...
Are You Uncovering the Right Problem to Solve?
Consider this common business situation. The past two quarters’ profitability numbers came in far lower than projected. Management is called into a boardroom for a special marketing strategy huddle. The...
Why Investing in a Professionally Built and Managed Website is a Smart Business Decision
Years ago, business owners invested significant resources in a physical storefront. To get noticed, a business needed a brightly lit sign close to a well-traveled street, an accessible parking lot,...
To Zoom or Not to Zoom? That is the Question.
As we near the one-year mark of living under pandemic protocols, one technology that has touched nearly every person is video conferencing. Remote workers use it to connect to the...
What Really Makes Networking Effective
Networking. The overwhelming majority of business leaders and owners flinch at the thought of it. Another group gets really excited about it, but may not be achieving as much as...
Attract Customers’ Attention with Engaging Video Content
If you’re not using video content to promote your brand or advertise your product, you’re missing the attention of many customers. Packed agendas and multitasking have left humans with shortened...
How the Third Party Cookie Phase-Out Affects Your Marketing Strategies
Cookies may sound like delicious tidbits of information, and for the electronic universe, they certainly are. Unbeknownst to many consumers of the Internet, every visit to a website likely results...
Ready to Take Flight in 2021?
2020 threw us all for a loop. Businesses big and small were hit with challenges from the growing pandemic that no one anticipated. Many larger corporations had financial reserves to...
Is Your Team Ready to Fly? Make Sure Your Marketing Plan Shows Them the Way
Just as ducks flock together to reach a specific destination, your team needs a marketing plan to align their efforts to achieve your company’s goals. When you work with a...
Tips for Making Your Kickstarter Campaign a Success
Do you have a novel idea for a product or service? Need to figure out how to get your invention into production? A Kickstarter campaign might be a solution for...
Have the Right Messaging for the Most Critical Times
Whether you are experiencing an unexpected event within your own business or an emergency impacts the community at-large, having well-planned a crisis communication plan is critical to keeping your business...
Do You Have a Business Blog?
Blogging isn’t a new thing. It’s hard to call something an innovative idea when blogging reached popularity during the mid 2000’s. By January of 2005, 32 million Americans, or nearly...
Pivoting to E-Commerce to Survive in the New Economy
In March 2020, the world we took for granted changed seemingly overnight. With a pandemic ramping up throughout the world, a national emergency was set in place that would restrict...
Simple Ways to Increase Your Exposure on Facebook
According to market.us, 74% of social media traffic is on Facebook, and Internet users between the ages of 16 to 64 spend nearly two and a half hours each day...
Why Hire An Ad Agency For Your Graphic Design?
One of the main reasons why most businesses fail or don’t perform well is a lack of professionalism. It is a fact that there are certain jobs that can only...
Is Social Media Photography Best Left to the Professionals?
The internet is rapidly transforming the way we do business today, and this is particularly true in the realm of content marketing. Gone are the days of straightforward TV commercials...
Why WordPress is the Best
WordPress has over the years evolved from a solely blogging site to an extremely versatile platform where users can develop fully operational websites of any category. That’s probably why WordPress...
