Marketing Intelligence Report

Let’s face it, marketing can be hard! In each Marketing Intelligence Report post, you’ll find the information you need in order to run your business better, make smarter marketing choices, and gain the information you need for success.


Making the Most of Social Media

Many significant aspects comprise digital marketing. From search engine optimization to web design, various components establish the foundation for success. Important as it may be to integrate all the different strategies, forecasts show that one channel will play a key role in shaping your online presence this year and for the rest to come: social… Read More


All in the Circle of Likeability

We are often asked about our philosophy regarding marketing and buying media. In general is, “it all works if used properly and all fails if used improperly.” While the message and brand must remain on point, how people use and consume each media is different. How to best engage with individuals changes from media to… Read More


How to Make “In Your Face Ads”

There are many things you need to know when creating TV ads. It’s not just about getting the consumer’s attention to buy your product; you also need to make sure that you’re feeding them the right information. Remember, you only have 30 seconds to make an impression. Choose your shot list carefully and focus on… Read More

what is a brand book

Effective Branding – Creating Compelling Product Identity

A product does not succeed well without a strong brand. A brand acts like an identity for your product, which customers may find either attractive or ineffective. Making sure you create a brand with a strong potential to become popular is important. But how do you do that? Successful brands start with a story that… Read More


Boosting Brands through Friends and Followers

Branding can make or break your business. It’s all about earning the trust of your customers and building a good name for your enterprise. Naturally, no one would spend a dime on a product they don’t believe in. Branding is one of your tickets to rise above your competition. Among all effective ways to promote… Read More


Why Choose Us as Your Digital Marketing Company

Paradux Media Group is a Digital Marketing Company. Digital marketing is playing an increasingly significant roll in today’s world for any company in their marketing strategy. So much so, that many of the companies we talk with have decided to skip television, newspaper, radio ads, and direct mail for Facebook, Twitter, Instagram, a custom web… Read More


Do You Need Competitive eCommerce SEO?

When you are competing with thousands of other business for the same ideal customer, you need all the help you can get.  The use of onsite eCommerce SEO techniques can improve your chances of getting your business to a wider audience base.  Search Engine Marketing is the key to connecting to more people who can turn… Read More


Local Search Marketing Services for Your Local Business

The internet is your business’ first impression. Take control of your online exposure with local search marketing when you own the directory listings. Local Search Engine Optimization (SEO) is the way we position your website to rank highly in search results – for your local community. This is about making sure your site gets found by people… Read More


Organic Search Engine Optimization (SEO) Services

Using search engine marketing to make it to the top of the organic search engine result pages does not happen overnight.  It is easy to give in to the temptation of organic SEO service providers that offer a shortcut to the top.  Unfortunately, doing so can be a big mistake.  Not only are you risking the… Read More


Is Your Business Getting Found Online with Search Engine Optimization Services?

21% of the time Americans spend online is used to search for products and services. Who do you think they buy from? If you guessed the companies on the first few pages of the Google search engine results pages, you’re right. And we want to help you get there. Search engine optimization services (SEO services)… Read More

Websites Reimagined

What’s Your Marketing Plan?

Long hours. Late nights. We’ve been there. But can we add one little thought? Maybe you’re thinking too small. Our big picture marketing strategies are designed so that you stay on target with your big picture plan for business growth. They are strategically developed so that you can take your company role as CEO of… Read More


What Makes for Good Web Development?

Don’t just ask us. Ask Google, the search engine 66% of Americans prefer. They say a good web development has to be impressively easy to use and attract traffic to the website. That’s it, right? Wrong. Remember you’re competing with hundreds of other websites. There is a strict methodology (commonly referred to as Google algorithms)… Read More