Can you believe that in just a little over a month’s time, we’re to be eating turkey dinner and giving thanks for all that is good in our lives? And then — many will get in their cars and celebrate Black Friday while shopping at a big-box store. Then comes Small Business Saturday, Cyber Monday, and Giving Tuesday. All of which are GREAT opportunities for your business.
This is the time now to start laying the groundwork for this busy, busy week. To identify your marketing promotions, to get the marketing collateral in place. And perhaps most importantly, to start considering ways you can stretch these annual days to more days throughout the year. Check out this blog post on stretching Small Business Saturday to every Saturday and think about how you can apply the concept to your business.